Business Daily from THE HINDU group of publications Thursday, November 13, 2008 ePaper | Mobile/PDA Version | Audio | Blogs |
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MARKETING TRENDS: High inventory cuts car makers’ growth outlook Growth rate to be around 7%, down from 12%. Bangalore/Mumbai, Nov. 12 With inventory levels in car dealerships across the country doubling in recent months, the Indian auto industry may be facing a far more serious situation than was ... INSIGHT: An emperor in China Our columnist comes away wowed by the consumer service in China, though his delight is tempered by a few other concerns.. Till recently I had no direct exposure to China. Maybe my only exposure to China was to its cuisine and restaurants such as ... STRATEGY: Reva takes new route for driving its sales Plans to partner electronic retail chains. Bangalore, Nov. 12 The slowdown in the auto sector as well as the uniqueness of the product itself has prompted India’s first electric car maker, Reva, to scout for non-traditional routes such as ... NEW PRODUCTS & SERVICES: Emami adds new products to winter care range Plans Rs 80-cr spend on advertising. Chennai, Nov. 12 Emami Ltd has entered two new personal care categories with the launch of Emami Pure Skin glycerine soap and Emami Vasocare petroleum jelly. It has also launched Sardi Ja, a range of OTC ...
NEW PRODUCTS & SERVICES:
Cartridge World opens 3 stores
STRATEGY: Out of the whirl After being in the red for a few years, Whirlpool of India is gaining momentum with new launches and looking forward to good times ahead.. Tough times never last, but tough people do. Or shall we say tough brands do. For Shantanu Das Gupta, ... RURAL MARKETING: Nokia’s rural odyssey The cell phone maker kicks off mobile services for non-urban areas by launching Life Tools.. A thin sheet of fog hangs over the bright winter morning in Dankaur, Uttar Pradesh, a town with a population of 15,000 people. In this small, ... CUSTOMER RELATIONSHIP MANAGEMENT: An emperor in China Our columnist comes away wowed by the consumer service in China, though his delight is tempered by a few other concerns.. Till recently I had no direct exposure to China. Maybe my only exposure to China was to its cuisine and restaurants such as ... INSIGHT: Coffee, tennis and James Bond The branding phenomenon called James Bond is perhaps the only Hollywood name known across the length and breadth of the country.. James Bond’s A Quantum of Solace is here at last. As an ardent James Bond fan, I see him to be a very big ... BOOKS: Making the first impression First impressions are more heavily influenced by non-verbal cues than by verbal cues, says Carol Kinsey Goman in The Nonverbal Advantage: Secrets and Science of Body Language at Work ( ... Comments & Letters to the Editor to: bleditor@thehindu.co.in Subscribe to: Business Line |
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