Business Daily from THE HINDU group of publications Tuesday, Nov 18, 2008 ePaper | Mobile/PDA Version | Audio | Blogs |
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Marketing
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Events Brand Finance forum to focus on leveraging intangible assets Our Bureau Chennai, Nov. 17 The inaugural forum of Brand Finance in India, the UK-headquartered brand valuation firm, will have as its theme ‘Wealth creation in the 21st century: Making brand and intangible assets count’. The event to be held on Wednesday, will see top corporates such as the Tata group, Godrej, HPCL, Raymond, Reliance ADA Group, Hindustan Unilever Ltd and Ceat share their experiences about the process by which brand value can be brought into Indian board rooms. The keynote address will be delivered by Mr Nabankar Gupta, board of directors, Raymond group, while Mr David Haigh, CEO, Brand Finance plc, will speak on the CEO’s role in brand value governance. A panel discussion on bringing brand value to the Indian boardroom will be moderated by Mr M. Unni Krishnan, MD, Brand Finance India. More Stories on : Events | Brands
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