• Investment World
• eWorld
• Brand Line
• Mentor
• Life
• Brand Quest
• The New Manager
• BL Club
• Smartbuy

Stocks

• Quotes
• SE Diary
• Scoreboard
• Open-End Mutual Fund

Cross Currency

• Rates
  
  

Shipping

• Ports
  
  

Archives

• Yesterday
• Datewise
• Resources
• In Focus
• In Depth
• Events 2007

Group Sites

• The Hindu
• The Hindu ePaper
• Business Line
• Business Line ePaper
• Sportstar
• Frontline
• The Hindu eBooks
• The Hindu Images

Our Bureau

Bangalore, Dec.4 The recently formed 50:50 joint venture between Reliance Retail and Pearle Europe has announced the launch of its optical specialty format under the brand Vision Express, in Bangalore on Wednesday. The product portfolio comprises exclusive frames following the latest international fashion trends. Spectacle frames are available from Rs 299 and sunglasses with inherent UV Protection from Rs 399.

L V Prasad Eye Institute imparts eye-care knowledge to its customer service representatives and also certifies all Vision Express eye care practitioners. Free eye tests are carried out by eye care specialists at the store. There are plans to open more Vision Express outlets across India in the next three years.

According to Mr Jarek Widomski, CEO, Vision Express, India is a very potential market in terms of growth when it comes to eyewear products. Vision Express guarantees 100 per cent satisfaction on all purchases and after-sales services at the store.

Pearle Europe Group, the biggest optical retail group in Europe, operates multiple optical retail companies and formats in 16 European countries under different retail brand names. Globally it is present in more than 22 countries with over 2,200 stores.

More Stories on : New Products & Services | Glass

Article E-Mail :: Comment :: Syndication :: Printer Friendly Page

Copyright © 2008, The Hindu Business Line. Republication or redissemination of the contents of this screen are expressly prohibited without the written consent of The Hindu Business Line