Business Daily from THE HINDU group of publications
Friday, May 29, 2009
ePaper | Mobile/PDA Version | Audio | Blogs
Business Daily from THE HINDU group of publications Friday, May 29, 2009 ePaper | Mobile/PDA Version | Audio | Blogs |
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MARKETING BRANDS: Bhatt explains why associate banks should pay royalty to SBI Kolkata, May 28 The associate banks of State Bank of India might have to start paying royalty for using the State Bank logo by the end of ... ADVERTISING: Big ticket brands get ready to bat in T-20 World Cup Ad rates lower than IPL with client specific deals. Mumbai, May 28 Big ticket brands that stayed away from IPL-2 are now readying to use the ICC Twenty 20 World Cup platform. With ESPN Star Sports offering relatively cheaper ad rates compared to ... REGULATORY BODIES & RULINGS: Multiplex association approaches Competition Commission against producers Barely a week after the Centre notified specific provisions of the Competition Act, the Competition Commission of India (CCI) has received its first formal complaint. Multiplex Association of India has filed a complaint against the film ... NEW PRODUCTS & SERVICES: Tata Motors unveils ‘World Truck’ range Commercial launch in India scheduled during July-Sept. Mumbai, May 28 Tata Motors unveiled its ‘World Truck’ range, developed jointly with Tata Daewoo Commercial Vehicles of South Korea, here ... PIRACY: Call to curb counterfeiting Fakes have pervaded all sectors, says Kerala CM. There is need for creating public awareness and evolving a scientific mechanism against the misuse of technology for counterfeiting activities, said the Kerala Chief Minister, Mr ... RETAILING: Carrefour to step up vegetable sourcing from India Initiates activities to train farmers in global farming practices. French retailer Carrefour India is in the process of stepping up its sourcing from India which includes field fresh vegetables and ... MARKETING RESEARCH: Shoppers Stop makes a connect with younger customers Chennai, May 28 Shoppers Stop, which had undergone a makeover in April 2008 to connect better with younger customers, says the exercise has worked for ... RETAILING: Orient Ceramics to add 400 new retailers Focus on Europa brand penetration; plans ultra-vitrified tiles launch in Q3. Orient Ceramics and Industries Ltd is planning to ramp up its retail distribution network by adding 400 new ...
RETAILING:
Bharti Retail’s Easyday store launched in Delhi
STRATEGY: Time for a realty check Hit by the slowdown, the realty sector sees some innovative thinking as marketing budgets are cut.. If you thought buy-one-get-one free offers were limited to trousers, shoes and other small-ticket items, think again. You could get houses too ... RETAILING: Mobile and different A retail model that is differentiated and delivers value as well…. The basic retail model I had written about generated some interesting feedback and discussion. The common point of debate was how different can a neighbourhood store be? ... EVENTS: The IPL bandwagon moves on After the initial hiccups, the second season of the tournament played out quite well for all concerned.. After five weeks of continuous cricketing action, IPL-2 came to a close in Johannesburg in South Africa with the underdogs, the Deccan ... INTERVIEW: ‘We want to reach out to people with global exposure, local taste’ Sony develops new content to bring back its lost image. The focus is on aspirational themes.. It’s a virtual relaunch for television channel Sony now that the Indian Premier League, Multi-Screen Media’s big ticket property which ran ... BOOKS: Begin a new dialogue in marketing Going to end are the days of marketing strategies and business strategies created independent of one another and in different documents, with different authors, and written in different fonts, declares Scott M. Davis in The Shift: ...
BOOKS:
`Transformative' tourism
BOOKS:
For the extra kick
NEW PRODUCTS & SERVICES:
Take flight
NEW PRODUCTS & SERVICES:
Multi-media
NEW PRODUCTS & SERVICES:
Snack that!
NEW PRODUCTS & SERVICES:
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