Business Daily from THE HINDU group of publications Saturday, June 06, 2009 ePaper | Mobile/PDA Version | Audio | Blogs |
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MARKETING STRATEGY: Multiplexes and producers finally bury the hatchet Formal announcement on the new deal on Monday. Mumbai/New Delhi, June 5 The two-month long multiplex-producer standoff drama over revenue sharing is finally over. It had all the ingredients of a thriller but with a happy ending. The going was ... ONLINE MARKETING: Telcos set sights on the Net Bharti Airtel, Tata Tele ride on Facebook, Twitter and Second Life. New Delhi, June 5 With social networking sites such as Facebook, Twitter and Second Life drawing Internet users, telecom operators in India are cashing in on their popularity ... STRATEGY: Weak sales of energy drink Milo prompt Nestle to drop brand New Delhi, June 5 Nestle India Ltd recently discontinued the production of its energy drink ‘Milo’ because of dropping sales. According to company sources, Milo sales have not picked up despite heavy discounting and an ...
STRATEGY:
ITC plans more properties in its kitty this year
STRATEGY:
Channels look to woo children to the tele
RETAILING: The coming of Wal-Mart Wal-Mart finally sets up its first store in India, promising benefits of price and convenience. The rest of retail India will watch with bated breath as it scales up.. The city of the Golden Temple, Amritsar, will go down in the history of ... INTERVIEW: “All formats can co-exist harmoniously.” Raj Jain, MD & CEO, Bharti Wal-Mart, tells BrandLine how they are striving to get it all right.. Raj Jain, Managing Director and CEO, Bharti-Wal-Mart Pvt Ltd, tells BrandLine about the logic behind the name of the cash-and-carry venture, and ... BRANDING: Winners, losers and also-rans Branding and marketing, rather than sport and team spirit, triumphed in this IPL.. It’s been a week since the spectacular IPL final and the not so spectacular closing ceremony. You don’t need to be very smart to know that Deccan ... BRANDS: When simple isn’t easy Shopping for an uncomplicated gadget is a pricey affair in a world colonised by gizmos that scramble to be all-in-one.. It all started with my five year-old phone. The Nokia still works. But friends had been finding it a statement of general ... RETAILING: Welcome to India — We are like that only! The 800-pound gorilla, the largest retailer of them all, Wal-Mart, is finally here. How will it shake up the market?. When Sam Walton opened his first store all those years ago, he had the luxury of being a pioneer and could afford to ... ONLINE MARKETING: Going digital to sharpen focus Tata Tea and now Lipton have taken their marketing efforts online.. Lipton has kicked off a digital marketing platform called ‘Stay Sharp’. What’s this all about? Is this a new ... NEW PRODUCTS & SERVICES: Eye candy Fastrack has launched the Sport Collection. The watches have large, bold dials in striking colour combinations. The sunglass collection is a mix of aviator-style frames along with styles designed in-house that use radical colours and ...
NEW PRODUCTS & SERVICES:
Teak that!
NEW PRODUCTS & SERVICES:
Smooth, soothe
NEW PRODUCTS & SERVICES:
Year-round
NEW PRODUCTS & SERVICES:
Right as rain
BOOKS:
Value-centred management
BOOKS:
Vocabulary of fools Comments & Letters to the Editor to: bleditor@thehindu.co.in Subscribe to: Business Line |
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