Financial Daily from THE HINDU group of publications
Friday, Apr 19, 2002
News
Features
Stocks
Port Info
Archives

Group Sites

 Marketing - New Products & Services


MTV, Citibank launch translucent card

Our Bureau

CHENNAI: MTV and Citibank have launched the first translucent card in India and have also announced a contest called `Fly to Malaysia or Dine with MTV VJs contest'.

This promo is reportedly targeted at prospective MTV Citibank card members, who stand a chance to either win a four-day trip to Malaysia or dine with MTV video jockeys (VJs) Nafisa Joseph and Nikhil Chinapa, by participating in a slogan contest.

The MTV Citibank Card has also been awarded the gold award for the best youth programme at the MasterCard Asia-Pacific Annual Meeting 2002.

Send this article to Friends by E-Mail

Stories in this Section
Rave being test-marketed

Eicher area office in Kochi
Downturn makes Profad prudent
Zee plans separate feed for West Asia
Super achiever award
Consumer promo from Elf
Perfume offer with Tibre trousers
Gourmet Foods unveils own restaurant Escoffier -- Severs ties with Hot Breads
Organised retailing to touch Rs 30,000 cr by 2005 -- Facilitating environ for franchising sought
BPCL plans retail plaza on Delhi-Mathura highway
World tunes to news channels as real life gets deadly
Estelle holds Archies' hands
Nature Fresh launches premium atta
Hero Honda to launch 200-cc bike
Enzo's frozen yoghurt
Technical journal released
MTV, Citibank launch translucent card

The Hindu Group: Home | About Us | Copyright | Archives | Contacts | Subscription
Group Sites: The Hindu | Business Line | The Sportstar | Frontline | Home |

Copyright © 2002, The Hindu Business Line. Republication or redissemination of the contents of this screen are expressly prohibited without the written consent of The Hindu Business Line