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Apollo, ICICI Lombard tie up for emergency care

Our Bureau

HYDERABAD, Feb. 15

APOLLO Hospitals has entered into an alliance with ICICI Lombard General Insurance to offer a unique health insurance product aimed at making emergency care accessible to the common man.

Addressing newspersons here on Saturday, the Apollo Hospitals group Chairman, Dr Prathap C. Reddy, said the product titled `Raksha' was being initially launched in the twin cities of Hyderabad and Secunderabad and it would be offered across the country over a period of time. According to the ICICI Lombard Vice-President, Business Development, Mr Shivaprasad Krishnan, the new product is an accidental benefit card that would be made available to the customer at a minimal cost of Rs 25 per annum per person. The card could be used for free treatment for accidents that require in-patient care to a maximum of Rs 15,000. However, a customer has the option of buying a maximum of two cards for himself, with a cover of Rs 30,000.

Dr Reddy said the facility would be available at all the Apollo Hospitals in the twin cities and in due course at other hospitals that become part of the National Network of Emergency Services. The health insurance product covers a wide range of accidental injuries, including road accidents, domestic accidents, industrial accidents, snakebite, dog bite, drowning and electric shocks.

Participating in the programme, the Director-General of Health Services, Andhra Pradesh, Dr Anji Reddy, said the Government was evolving a pilot project to address the emergency care needs of victims of road accidents on the National Highways. As a part of this, the Government is setting up a network of ambulances with life-saving equipment and also trauma centres on the national highway between Hyderabad and Guntur. The Government is also planning to set up emergency trauma centres at the state-owned hospitals such as Gandhi and Osmania in the first phase and enter into arrangements with corporate hospitals such as Apollo Hospitals for similar facilities.

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