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Friday, Nov 21, 2003

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Trade fair Web site

Trade fairs throughout the world are very serious business. Before someone visits a trade fair he generally visits the trade fair's Web site to know more about the exhibitors.

But the India International Trade Fair Web site (www.iitfonweb.com ) is far from achieving this objective.

The exhibitor list on the Web site is alphabetical, rather than product-wise. This helps a person see a list of exhibitors from the industry that interests him.

Sushil Mehra

Bangalore

Letters to the editor and contributions can be sent by e-mail to:bleditor@thehindu.co.in

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