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Saturday, Jan 24, 2004
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 Marketing - Promotions & Offers


Pepsi-Bryan Adams

Our Bureau

NEW DELHI: Pepsi Foods has launched two consumer contests to coincide with the forthcoming Bryan Adams event. A press release said that a Pepsi-Bryan Adams Road Show Bus would visit city colleges and youth hangouts in the city. In addition, a promotion scheme called `concert cash' has been initiated for the same, the release added.

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