MARKETING
IPR
Move to register Nilgiris tea under Trade Marks Act
THE Tea Board and planters are in the process of getting the Nilgiris tea logo registered under the Geographical Indications (Registration and Protection) Act and the Trade Marks Act. The move to register the logo comes in the wake of a ...
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PROMOTIONS & OFFERS
ICICI Bank's festival scheme for card holders
ICICI Bank on Saturday announced, "Everybody Wins", a festival scheme for its debit and credit card holders, said a press release. According to the scheme, a refund of 5 per cent of purchase value will be given to each customer who makes a ...
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CHANNELS AND FRANCHISES
Marrybrown plans to open outlets in Mumbai, Delhi
AFTER establishing a considerable presence in the South, Malaysian fast food company, Marrybrown, is now looking at outlets in Mumbai and Delhi. Speaking to Business Line, Mr Vinod Manikkath, General Manager, said that the outlets, which ...
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MARKET SHARES
Haier Appliances aims at 10% market share in CTVs by 2008
HAIER Appliances (India) P Ltd, a 100 per cent subsidiary of the $9.2-billion Haier Group of China, has planned to capture a 10 per cent share of the market for CTVs in India by 2008. Powered by a strategic combination of India-centric model ...
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RETAILING
Cos gear up to affix RFID tags
WITH suppliers to global retailers such as Wal-Mart, Tesco, Metro and Albertsons mandated to affix Radio Frequency Identification (RFID) tags from January 1, 2005, companies including Ranbaxy Laboratories are already gearing up to affix the tags ...
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IOC aims to apply FMCG tactics in oil retailing
INDIAN Oil Corporation is consciously involved in a brand building exercise and wants to become an FMCG company, according to Dr N.G. Kannan, Director (Marketing). Speaking to newsmen in Coimbatore on Saturday, Dr Kannan, said IOC, which has a ...
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Metro Cash & Carry to help improve Karnataka farm supply chain
METRO Cash & Carry would be willing to help the State to improve the marketing and supply chain infrastructure for agriculture and other farm produce. It will directly involve itself with local organisations to improve marketing facilities and .
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BRANDS
Indian Terrain to extend brand in menswear range
INDIAN Terrain, the retail brand promoted by the Rs 150-crore Celebrity Group, exporter to some of the top apparel labels in the world, plans to extend the brand to a whole host of categories to make it a complete menswear brand. Ms Rama ...
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NEW PRODUCTS & SERVICES
VoData Card from Tata Indicom
TATA Indicom has launched `VoData Cards', which the company described as a network card for enterprise customers which provides up to 153 kbps speeds, enables voice calls without cable or phone lines and also helps in accessing business ...
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P&G launches Pantene range in AP
PROCTER & Gamble India, the Rs 1,000-crore FMCG major, announced the launch of its new Pantene range of shampoo with Amino Pro-V complex in the Andhra Pradesh market on Monday. Addressing presspersons here on the occasion, P&G officials claim
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New personal care range from Jolen
JOLEN International Ltd has launched a new product range called OLINA, comprising crème bleach, hair remover, scrub, cold creams and massage cream, and said it was eyeing Rs 15 crore sales turnover from this range within one year. "As part of ...
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Airtel launches wi-fi services in Mumbai `hot-spots'
AIRTEL has launched wireless fidelity services in eight `hot spots' in Mumbai that include the Bombay Gymkhana, Café Mocha (coffee shop) outlets, Cha Bar at Oxford Bookstores and some other well-known city restaurants. The company is planning ...
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Brand Quest
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