Financial Daily from THE HINDU group of publications
Friday, Oct 08, 2004
Financial Daily from THE HINDU group of publications Friday, Oct 08, 2004 |
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Info-Tech
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Convergence Marketing - New Products & Services O2 launches PDA model Our Bureau
Mumbai , Oct. 7 THE Singapore headquartered O2 Asia has launched its first product in India, the O2 XdaII, a PDA mobile. Priced at Rs 35,999 excluding taxes, the PDA mobile will cost 14 per cent lower than the open market rate of Rs 42,000, said a company release. The O2 XdaII is equipped with Microsoft's integrated Windows Mobile operating system and applications such as Pocket Word, Excel, PowerPoint, and the like. According to the company, Indian consumers have been trying to obtain O2 mobiles from the international and open markets at high and fluctuating prices, backed by least assurance of authenticity and zero service, according to the release. Now the mobiles would be available with service. "India is a high-potential market for O2 with a niche segment of people requiring high-end phones which are more than mere mobile phones," said Ms Christina Teo, Vice-President, Asia. O2 will be setting up walk-in service centres in Delhi, Mumbai, Chennai Bangalore and Hyderabad.
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