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Our Bureau

New Delhi , March 10

AFTER TTK Prestige's entry into the modular kitchen market last week, the latest entrant to join the fray is German major Hacker.

The 196-million euro company has forged a tie-up with a local distributor and will sell its products through a newly formed company called Kanu Hacker Kitchens Pvt Ltd.

Mr Jochen Finkemeier, a partner at Hacker, told Business Line that the company expects a turnover of over Rs 10 crore within the next 18 months from India. From being launched initially in the Delhi and National Capital Region, the company will gradually expand to Hyderabad and Bangalore, Chandigarh and Mumbai.

And in keeping with the extreme price sensitivity of the Indian market, the company has decided to start its modular kitchen range at a lower price range, beginning with Rs 2 lakh.

Mr Mukesh Kumar, Chairman and Managing Director of Kanu Hacker Kitchens, said that unlike its competitors, Hacker manufactures each and every accessory for a modular kitchen.

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