The Hindu Business Line : Tuesday, September 13, 2005

Tata Teleservices outlet
THIRUVANANTHAPURAM: Tata Teleservices Ltd has launched its first `Tata Indicom True Value Hub' in the city. The outlet, which was inaugurated on Monday, showcases the company's entire range of products and services, says a press ... More

RURAL MARKETING

Peerless to tap rural markets for insurance
THE Peerless General Finance and Investment Co has proposed to begin distribution of insurance in a big way. The companywill tap semi-urban markets, courtesy its infrastructure and agent network. Peerless, a residuary non-banking company, has ... More

Bulk of rural populace in 31% of villages
MARKETING professionals often complain that the undeniably large rural market is terribly fragmented, due to the dispersal of the population over a large number of villages. Much less is heard about the actual distribution of the rural ... More

RADIO/TV

Pvt TV channels must pay for Prasar Bharati's DTH platform
PRIVATE television channels have to pay a fee to Prasar Bharati for the use of the corporation's DTH (direct-to-home) platform from January 2006, according to Mr K.S. Sarma, CEO, Prasar Bharati - Broadcasting Corporation of India. Mr Sarma said ... More

IPR

Ranbaxy guns for Pfizer's $12-b cholesterol drug — Generic cos watch blockbuster battle closely
IT is the mother of all patent challenges, quips an analyst closely watching the development of Ranbaxy's onslaught on Pfizer's $12-billion cholesterol drug Lipitor. Whether or not success is scripted in favour of Ranbaxy, the case is becoming ... More

ADVERTISING

Ram Poddar is ASCI Chairman
THE Advertising Standards Council of India (ASCI) at the Board meeting held on September 8 unanimously elected Mr Ram Poddar (Chairman, The Tobacco Institute of India) as Chairman of the advertising body. As a member of the Board of Governors ... More

PROMOTIONS & OFFERS

Tour operators, airlines offer special packages for Onam
TRADITIONALLY, Kerala's Onam festival has been a time for families to gather, often in the ancestral home, and celebrate. But for many Keralites Onam is no longer just a time for festivities, but also a time to travel outside the State. People ... More

CHANNELS AND FRANCHISES

Apollo Hospitals to expand Cradle brand
THE Apollo Hospitals group is looking to expand its Cradle brand of boutique birthing centres by entering into franchising agreements with local partners. On Monday, it signed an agreement with Arvind Medicare to start such a centre in Gurgaon, ... More

MARKET SHARES

OICL bags 32 pc share in Karnataka
BANGALORE: Oriental Insurance Company Ltd (OICL) has emerged as a leader in Karnataka taking 32 per cent market share. The company has reported gross direct premiums of Rs 259.86 crore in the State as on March 31 this year. This was ... More

RETAILING

Plugin Sales scouting for strategic investors
"We are now looking at people who can be strategic investors. Being a start-up we would rather have people who understand the business." More

Bohra Group to set up more Kitchenworld outlets
THE Chennai-based Bohra Group plans to increase the number of Kitchenworld retail outlets to 20 by the end of 2006 from the existing seven stores through a franchise model. Kitchenworld is a chain of retail showrooms offering readymade ... More

BRANDS

Finolex Cables is `Superbrand'
KOCHI: Finolex Cables, one of the largest manufacturer of electrical and telecommunication cables, has achieved the `Superbrand Cable' company status. The Superbrand status is a concept that started 12 years back in the UK to chronicle ... More

PEOPLE

New president for Ogilvy India
OGILVY Public Relations Worldwide (Ogilvy PR) has appointed Ms Meenu Handa as National President of its India operations, according to a press release. Ms Handa comes to Ogilvy PR from IPAN, where she worked for the past 15 years. She has ... More

Brand Quest

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