Financial Daily from THE HINDU group of publications
Tuesday, November 22, 2005
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BSE Sensex8610.74(-75.91)
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MARKETING

STRATEGY


Nick revamps programming strategy — Hopes to achieve concerted growth in the months to come
KIDS channel, Nick, is going all out to move up the pecking order in the kids' genre. The channel which has been the leader in the US and the UK markets for the last 10 years, currently occupies the sixth slot among the seven kids' channels in ... More

Channel 7 to tap overseas market, beef up sports content
THE Jagran Group promoted news channel, Channel 7 is planning to expand its operations to the US and Western Europe. "We are already talking to parties and plans are still at a nascent stage. These are distribution companies, which we will ... More

HLL banking on new tea variants
HINDUSTAN Lever Ltd (HLL) is set on pursuing `innovation programmes' for its tea brand, Brooke Bond. With several variants of the tea being introduced in the market, the company is looking at expanding its brand platform. At a press ... More

Grover Vineyards to promote wine among young pros
"WHEN it comes topairing wine with different cuisine, the thumb rule is to drink wine with whatever food you enjoy it with. Experts and books will tell you that only certain kinds of food go well with certain wines but the bottom line is that ... More

RETAILING


Jindal Steel opens artd'inox store in Mumbai
AFTER setting up shop in New Delhi, artd'inox, a brand of the lifestyle products division of Jindal Stainless Ltd, inaugurated its second flagship store in Mumbai. The store is located at Raghuvanshi Arcade, Senapati Bapat Marg, Mumbai. Speaking ... More

H2O Plus looks to expand in India
CHICAGO-based H2O Plus is on an expansion mode since its foray into the Indian market eight months ago. The company offers skin care products made using nutrients obtained from the sea. Starting with two stand-alone stores in Delhi, the ... More

Indus League to launch more Jealous, Urban Yoga outlets
COME summer of 2006, Indus League Clothing will launch eight exclusive Jealous and four Urban Yoga outlets across the country. Talking to Business Line, Mr Arun Sirdeshmukh, Head-Marketing, Indus League Clothing Ltd, said two Jealous ... More

BRANDS


`MyTVS' brand looks for sustained growth
T.V. SUNDARAM Iyengar and Sons had engaged AC Neilsen Research Service Private Ltd to study its `MyTVS' brand business model and suggest corrective measures for better direction. The AC Neilsen report was tabled a fortnight ago and the company ... More

OUTLOOK


Rado charts growth targets for India
WITH the Indian consumer's appetite for luxury products growing, Swiss watch brand Rado has set out aggressive growth targets over the next few years and is looking to boost its retail presence in the country. In fact, Mr Roland Streule, ... More

PEOPLE


New marketing head at Yahoo! India
MUMBAI: Ms Sonya Banerjee, Marketing Specialist (Mobile Division), Yahoo! India, has taken over as the marketing head of the company. According to a press release issued by the company, Ms Banerjee has over 10 years of experience in ... More

NEW PRODUCTS & SERVICES


e- funds transfer system goes live
THE Reserve Bank of India said it has commenced the live operation of the National Electronic Funds Transfer (NEFT) from today. This system will enable retail customers to transfer funds instantly, provided the issuing bank and receiving bank ... More

Tibre launches variants
KOCHI: Gangotri Textiles, which markets its trousers under the Tibre brand, has introduced two new variants - Feather Touch and Matrix - in the Kerala market here on Monday. Priced at Rs 1,095, Tibre Feather Touch is an ultra soft ... More

Integrated marketing tool from Lintas
MUMBAI: Lintas IMAG has released IMAGine, a brochure that comprehensively outlines the activities of the Integrated Marketing Action Group (IMAG). Lintas set up IMAG to track the changes in consumer behaviour, media fragmentation and ... More


Brand Quest



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Looking back
Nov. 13-Nov. 19
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