Financial Daily from THE HINDU group of publications
Saturday, Jan 14, 2006
Financial Daily from THE HINDU group of publications Saturday, Jan 14, 2006 |
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Marketing
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Advertising O&M launches service agency Meridian Our Bureau
Mumbai , Jan. 13 OGILVY & Mather has launched Meridian, a full service agency of the WPP Group, which would be headquartered in Bangalore. Meridian, according to a release, will service clients outside Bangalore. The agency plans to expand to other cities in due course. The new agency will be championed by two of Ogilvy's senior management - Mr N. Ramesh (Creative Director, Ogilvy Delhi) who is going to take over as National Creative Director and Mr Ganesh Raman (Vice-President and Head of Ogilvy Hyderabad), who will take over as Executive Vice-President. Speaking on the occasion of the launch, Mr Piyush Pandey, Executive Chairman and National Creative Director, Ogilvy & Mather, said, "By placing two very senior Ogilvy leaders with vast big brand experience, we have ensured that Meridian gets a head start. We will now be in a position to deliver the Ogilvy experience to clients who are more comfortable with a small agency culture."
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