The Hindu Business Line : Thursday, January 19, 2006

Tanishq design to push diamonds this season
THE rising prices of gold have given jewellery brand Tanishq an opportunity to exploit. The brand is rolling out one of its biggest discount sales on diamond jewellery across the country from January 20 to February 28. Speaking to Business ... More

Zee Café plans reality series
ZEE Café is planning to launch a popular reality series titled America's Next Top Model, this week. The producer and anchor of the show is model Tyra Banks. The show chronicles the transformation of everyday young women into potential ... More

M-COMMERCE

O&M, Hutch in marketing venture?
OGILVY & Mather is planning to enter the arena of mobile marketing by associating with its client Hutch. According to agency sources, there are plans to float a joint venture between Hutch and the agency's division OgilvyOne, with equal ... More

ADVERTISING

Bridging the gap
Media and creative have split, but how can advertisers and agencies ensure communication doesn't suffer? Catalyst talks to a cross-section of the industry. More

Starcom MediaVest to foray into Sri Lanka next month
STARCOM MediaVest Group has announced that it will launch operations in Sri Lanka early next month. Starcom will usher in a completely new concept in media specialisation to the market, it said. The Sri Lanka operation will be the network's ... More

CHANNELS AND FRANCHISES

Pain balm to be sold in post-offices
IN a novel marketing initiative, Puttur "tailam" (oil) — a well-known herbal pain reliever — will now be sold in the post-offices of Visakhapatnam. It was launched by the District Collector, Mr Praveen Prakash, in the head ... More

RETAILING

HLL preparing to brew more T
THE Great Indian Brew Wars are all set to take off with FMCG major Hindustan Lever Ltd (HLL) gearing up to add more kick to its tea business by setting up a chain of branded tea parlours across the country, a la Barista and Café Coffee ... More

BRANDS

For Marico, the focus now is on Saffola salt
FMCG major Marico is stepping up focus on promoting its salt business under the Saffola brand name. According to Mr R. Chandrasekar, Category Head, Marcio Ltd, the company would significantly increase its promotional expenditure to establish its ... More

MRPL to retail under `HiQ' brand name
Mr Subir Raha said the detailed feasibility report for enhancing the capacity of the existing MRPL refinery to 15 million tonnes was ready and would be placed before the board this month. More

OUTLOOK

IIML raises Rs 40 cr for CNN-IBN
IL&FS Investment Managers Ltd (IIML) have announced the conclusion of a Rs 40-crore private equity-financing round through its Leverage India Fund, for CNN-IBN, the general news broadcast channel launched by Global Broadcast News (GBN), a TV18 .. More

PEOPLE

New director at MTV Networks
MTV Networks India has announced the appointment of Mr Srinivas Gopal as Director - Digital (Online, Interactive and Mobile). As Director - Digital, Mr Srinivas's key responsibility will be to position MTV, Nickelodeon and VH1 as leaders in the ... More

TRENDS

Cable operators seek transparency in pay channel pricing
CABLE operators have sought transparency in the pricing of pay channels and have asked the Telecom Regulatory Authority of India (TRAI) to ensure a level-playing field among the various stakeholders in the broadcast industry. In an open-house ... More

NEW PRODUCTS & SERVICES

GM India to roll out 3 new models
GENERAL Motors India today unveiled three new cars, which it intends to roll out in the Indian market over the next few months. The three cars include the premium hatchback Aveo U-VA (which would be positioned against the Hyundai Getz and ... More

New Dell notebook
BANGALORE: PC vendor Dell has launched a new notebook - the Inspiron 9400, costing Rs 77,769. The Inspiron 9400 runs on Intel Core Duo processors and has a 17-inch display with optional TrueLife technology. TrueLife display provides ... More

BEML load haul dumper
BANGALORE: Bharat Earth Movers Ltd (BEML) has launched BL15 load haul dumper for deployment in underground mining operations. A statement issued by the Defence PSU said it already has presence in opencast mining and this was part of ... More

New look Romanov launched
THIRUVANANTHAPURAM: United Spirits has introduced its Romanov brand of vodka in Kerala following a complete makeover of the brand. According to Mr Alok Gupta, Executive Vice-President, United Spirits, the brand has been given a total ... More

Brand Quest

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