Business Daily from THE HINDU group of publications Tuesday, Aug 29, 2006 |
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Corporate
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Outlook Marketing - Channels and Franchises States - Tamil Nadu SFP launches products in Madurai Our Correspondent
Madurai , Aug. 28 The Chennai-based SFP Sons (India) Pvt Ltd, engaged in the manufacture and export of perfumes and cosmetic products with a turnover of Rs 30 crore per annum, has stepped into the Madurai market with its distribution outlet. The ISO 9001 certified company located in the Madras Export Processing Zone, has introduced two fragrances each in `Crazy Moments' for men and women and Attar Full, New Man, New Women and Tara Talc in four fragrances.
Madurai Market
With the changing lifestyle, the products have become not a luxury any more and the current move to directly expand the operations is to make the products accessible to all sections of people at affordable prices including the rural areas, said the Company Director, Mr Jagadish C. Patel, told media persons. The fragrance and cosmetic industry has been growing by over 30 per cent per annum. The company has taken up the move following a study by the Indian Council of Market Research (ICMR) that indicated a high potential in Tamil Nadu and especially, the Madurai market.
More Stories on : Outlook | Channels and Franchises | Cosmetics | Tamil Nadu
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