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Our Bureau

Bangalore, Nov. 6

VF Arvind Brands has launched its third Kipling exclusive store in the country at Galleria Leela, Leela Palace, Bangalore. Kipling is a Belgium-based women's casual handbag brand and is part of the VF group. The other two Kipling stores are in Delhi and Mumbai. VF Arvind Brands plans to have six exclusive stores and 12 shop-in-shops by the middle of next year.

"We see India as a vibrant market in the next five years. It is a strategic area of growth. Asia contributes 15 per cent of our sales and we expect India to contribute 15 per cent in the next decade," said Mr Richard Macey, Vice-President and General Manager, Kipling. Kipling bags are positioned as affordable and accessible luxury and are priced in the Rs 2,000-7,000 range.

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