Business Daily from THE HINDU group of publications Monday, Jan 22, 2007 ePaper |
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Info-Tech
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Broadband Marketing - Marketing Research Wi-Fi business is untapped: Study Our Bureau
Currently, there are about 1,000 hotspots in the country, a small portion of the 1.32-lakh hotspots in the world.
Hotspots
Currently, there are about 1,000 hotspots in the country, a small portion of the 1.32-lakh hotspots in the world. "Wi-fi has opportunity in the retail sector in India with the addition of over 50 million sq ft in this industry. Railway stations are also unwiring their cafeterias and mobile PoS (point of sale) systems are common in petrol bunks and cafes now. These are just indicators of potential usage of Wi-Fi in the country," said Mr Sridhar T. Pai, CEO, Tonse Telecom. However, there are challenges such as roaming-related problem, billing issues, deregulation of VoWiFi and decision on spectrum release. "There is also a lack of awareness of Wi-Fi standards, security and capability that we are trying to address," said Mr Frank Hanzlik, Managing Director, Wi-Fi Alliance. The report adds that as broadband wireless access grows, the WLAN network gear sector is projected to exceed $275 million by 2011-12 from current $23.1 million. The full report will be available by February.
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