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Nirula's to change outlet formats

Our Bureau

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Bharat Matrimony

New Delhi Jan. 22 Nirula's, the Delhi-based quick service restaurant chain, has announced its decision to go in for a format change, as part of its expansion plans.

"By introducing three new formats - Nirula's Express, Food Court Unit and Ice-Cream Kiosks - we will try and make the brand more accessible to our customers. Through the new formats, we will also try to maximise our reach into high traffic locations," said Mr Samir Kuckreja, Managing Director, Nirula's, according to a company release.

Expansion plans

While the 200 sq ft each Nirula's Express would be located at airports, railway stations, malls and metro stations, the larger 400 sq ft each Nirula's Food Court Units will be located primarily in malls, movie multiplexes and large commercial complexes.

The first Express outlet recently opened at the Delhi Airport, while the first Food Court Unit started operations at a mall in Delhi NCR.

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