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Subha Barry to address IAA

Our Bureau

Chennai, Jan. 22

Ms Subha Barry, Managing Director and head of Multicultural Careers and Inclusion for Merrill Lynch & Co, will address the India chapter of the International Advertising Association (IAA) on January 24 in Mumbai.

Her address, `Desis as bosses in a Videshi Corporate World' assumes great relevance in the age of the Indian multinational corporation, says a press release.

This is the second in the IAA's special series of lectures called `International Indians.' Ms Barry is credited with creating the firm's Multicultural and Diversified Business Development group that helped establish Merrill Lynch as the pre-eminent wealth management firm among diverse and multicultural markets, the press release added. She headed the group until 2005 when she was appointed to her current role where she is responsible for managing and integrating existing and new diversity efforts across the corporation globally.

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