MARKETING
STRATEGY
Bombardier seeks to tap India's regional market
Creating space for high-speed turbo props, jets
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Sun TV to telecast Ireland cricket series live
Sun TV network has signed a deal with Nimbus Communications Ltd to telecast live the one-day international cricket matches to be held in Ireland from June 23 to July 3. Apart from India, Pakistan, South Africa and Ireland are also competing in ...
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UFO Moviez digitising 350 screens overseas
Plans to raise another $3 m from 3i Group
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RURAL MARKETING
R.V. Rajan is RMAAI President
Mr R.V. Rajan, Chairman, Anugrah Madison, Chennai, and the Founder-President of the Rural Marketing Agencies Association of India (RMAAI), was selected as the President for 2007-08 at the association's second annual general meeting held in Delhi. ...
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ALLIANCES & JOINT VENTURES
Goldstone Media, Legend tie up
Goldstone Media Ltd, a subsidiary of Goldstone Technologies, Hyderabad, has announced partnership with Legend Films Inc to jointly market `colourisation' services worldwide. This partnership was formed under an exclusive ...
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ADVERTISING
Sun TV shares jump on expectations of higher ad revenues
Through broadcast of live cricket matches on its channels
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Bharatmatrimony lines up Rs 57-cr ad spend plans
The Bharatmatrimony Group plans to spend about Rs 57 crore in 2007-08 towards advertising its brands. The spend would be divided between Clickjobs.com (Rs 25 crore), Bharatmatrimony.com (Rs 20 crore), Indiaproperty.com (Rs 10 crore) and ...
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PROMOTIONS & OFFERS
Free calls on Tata Indicom pre-paid service
Pre-paid customers of Tata Indicom can now enjoy the benefit of making free and unlimited local calls to any local Tata fixed or mobile phone. The company today announced the launch of its `Freedom Call Voucher' which provides for free and ...
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Airtel launches `Yuva' pre-paid card
In a bid to catch them young, Airtel has announced the introduction of a pre-paid mobile card specifically targeted at the youngsters in Delhi and the NCR. Called the Airtel `Yuva Prepaid Pack', it comes with special benefits such as night ...
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RETAILING
Haggen deploys retail biz solution
Haggen Inc, a leading US food & grocery retailer, currently operating 32 supermarkets under the Haggen Food & Pharmacy and Top Food & Drug banners, has announced the enterprise-wide deployment of a retail-centric business intelligence an
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GN plans to expand stores by year-end
GN, global manufacturers and marketers of headsets, has said that it will expand its presence in the Indian market to 1,500 stores by the end of the year and focus on the BPO industry, office and enterprise segments in the country. The company, ...
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Essar Telecom Retail plans 2,500 outlets
14th MobileStore outlet opens in Bangalore
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MARKETING RESEARCH
There's one PC for every 50 Indians: IDC survey
`Unit shipments grew 15.9% in Jan-March quarter'
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NEW PRODUCTS & SERVICES
ICML plans Rs 700-cr investment by 2009
Upgraded version of MUV Rhino RX launched
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Tata Indicom unveils unlimited free local calls
Tata Indicom launched a prepaid card priced at Rs 325, offering unlimited free local calls to any Tata phone. The card will offer calls to other mobile networks at 49 paise a minute and has a validity period of 30 days. Local calls to other ...
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Wipro unveils `green' PCs
Wipro Infotech launched a new range of eco-friendly desktops and laptops on Thursday. The Wipro Greenware range is compliant with RoHS (Restriction of hazardous substances) directive, thereby reducing e-waste. "At present, eight products — ...
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Hero Cycles launches electric 2-wheelers in Gujarat
Hero Cycles Ltd, in collaboration with Ultra Motor Company (UMC), a UK-based electric vehicle solution provider, today launched its new range of electric two-wheelers in western India, here. These vehicles will have seven variants of e-bikes ...
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Unbreakable domestic switches
Dhariwal Electricals, a company under the umbrella brand- Dhariwal Industries Ltd, announced the launch of their new range of shockproof and unbreakable domestic switches - Latina - in the Kerala market. The Latina Series ...
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