The Hindu Business Line : UTV’s Bindass space ride

UTV is ready to take its viewers to space. As part of the launch campaign of its new Hindi general entertainment channel Bindass, which is expected to go on air on September 24, the media house has launched a nationwide hunt for India’s first space tourist. The winner will get a ride on board RocketPlane XP, a US-based commercial flight. The ‘Bingo Bindass Go to Space Contest’, sponsored by ITC’s snacks brand ‘Bingo’, will travel to sev en cities. Aspiring space travellers, can watch the channel at 8 p.m. every evening, starting September 24 and answer questions correctly to qualify for the auditions.

— Our Bureau

Article E-Mail :: Comment :: Syndication :: Printer Friendly Page

Stories in this Section
FritoLay plans new campaigns, variants

OCM enters into strategic alliance with Burlington

Fomil to expand marketing network

Apar signs pact with ENI SpA

Pressmart ties up with SNA

Viewership ratings: Twenty20 may score high

ADAG’s BigStreet buys ad rights for Delhi Metro

HP, AOL in branding pact

UTV’s Bindass space ride

Provogue plans Rs 300-cr capital expenditure

Hariyali Bazaar expanding to South, West

S.P. Apparels to relaunch Natalia brand

Suzuki Motorcycles to focus on expansion

Bentley unveils super-luxury cars for India

Video buffers from Texas Instruments