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Marketing - Alliances & Joint Ventures
Pressmart ties up with SNA

Hyderabad, Sept. 17

Pressmart announced on Monday that it signed up with Suburban Newspapers of America (SNA) to offer its publishing services and is eyeing the larger US digital publishing market. The SNA members include some of the largest public and privately held newspaper companies in North America. The tie up would provide a digital, same-as-print, electronic edition of their monthly association newspaper Suburban Publisher. In a joint statement, the SNA Vice-Preside nt of Operations, Mr Al Cupo, said “The Pressmart solution has the capability to provide all SNA members access to Suburban Publisher on multiple digital distribution channels, including e-Editions; RSS feeds and audio podcasts; a mobile device solution and eArchives.” The CEO of Pressmart Media Ltd, Mr Sanjiv Gupta, said, “The ‘ePaper’ technology from Pressmart provides technology and spectrum of new media distribution capabilities that benefit customers.”

— Our Bureau

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