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Thiruvananthapuram, Oct 3 SunTec Business Solutions, a provider of ‘relationship-based pricing’ and centralised billing solutions, has launched the ‘TBMS-F Price Modeller’, an advanced price modelling engine.

Relationship-based pricing is a strategy for increasing profitability through more active member participation. The latest addition to the flagship TBMS-F (Transaction Business Management System – Finance) family can also be used as a standalone solution integrated with other pricing platforms to provide desired results.

The product was launched at the financial services event, ‘Sibos’, currently on in Boston. It helps banks to set up the right price structure for a product, package, customer segment, location or a customer.

Acting as a key business planning tool, it enables banks to optimise pricing policies, both from a historic as well as from market demand, cost driver and revenue optimisation perspectives. The company is also planning to come out with ‘Price Modeller on a laptop’, , Mr Nanda Kumar, CEO, SunTec, said.

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