Business Daily from THE HINDU group of publications
Wednesday, Nov 21, 2007
ePaper | Mobile/PDA Version


News
Features
Stocks
Cross Currency
Shipping
Archives
Google

Group Sites

Marketing - Direct Marketing
Amway to enter colour cosmetics biz

Our Bureau

Pune, Nov. 20Amway India, wholly-owned subsidiary of the $6.4 billion Amway Corporation, has set itself a revenue target of Rs 1,000 crore in the next three years. Talking to presspersons, Mr Achinta Banerjie, Vice-President, West, Amway India, said the company had a turnover of Rs 738 crore in the year ended December 2006. It is targeting Rs 800 crore in the current year.

He said the company is also entering the colour cosmetics business with a range of four nail colours, six lip shades, one eyeliner and one eye shadow. These are expected to hit the market by December.

Currently, the company has six third-party contractors for manufacturing products. The sixth one has recently gone on stream at Baddi in Himachal Pradesh. Mr Banerjie said it has also begun its non-core line entry into the domestic market and has tied up with about 20 players for marketing their products through the Amway distribution channel.

More Stories on : Direct Marketing | Cosmetics

Article E-Mail :: Comment :: Syndication :: Printer Friendly Page



Stories in this Section
Nestle India to focus on mass market in coffee


Porsche plans 10 centres by 2010
IBM unveils retail solutions for India
Petroleum and natural gas: A regulator without resources
Amway to enter colour cosmetics biz
Angel Broking to vend Birla Sun products
Tata Teleservices targets 10% market share
Anzera plans IT shopping mall in Kochi
Carrefour unveils India plans
Energy saving LED lights for homes from Philips
Toyota Kirloskar unveils used car unit
Mir group launches homestay network
MobME sets up Blue Zone kiosk
HomeShop18 launch by Feb


The Hindu Group: Home | About Us | Copyright | Archives | Contacts | Subscription
Group Sites: The Hindu | The Hindu ePaper | Business Line | Business Line ePaper | Sportstar | Frontline | The Hindu eBooks | The Hindu Images | Home |

Copyright © 2007, The Hindu Business Line. Republication or redissemination of the contents of this screen are expressly prohibited without the written consent of The Hindu Business Line