MARKETING
INSIGHT
Am I a brand ambassador?
Thanks to traffic congestion from Kollam to Thiruvananthapuram, I missed my return flight to Chennai necessitating an unscheduled overnight halt at a 3-star hotel owned by the uncle of one of the students. With compliments of course!With ...
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CUSTOMER RELATIONSHIP MANAGEMENT
Bank of India to conduct survey on customer service
Pudukottai, Nov 25 Adopting the strategy of foreign banks for ensuring prompt customer service, the Bank of India will conduct a survey on its customer services through its branches. The three-month survey will be launched shortly, its ...
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PROMOTIONS & OFFERS
Buy a car… and feel free to go on an exotic jaunt
SALES CAMPAIGN
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RETAILING
Fiat to Kerala traders, retailers
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BRANDS
Whose job is it anyway?
Recruiters should work with companies to build the employer’s brand.
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