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Ambar Singh Roy

Kolkata, April 21 Menswear brand Turtle has firmed up plans to roll out 24 exclusive Turtle World outlets across the country in 2008-09. This will take the number of Turtle World outlets from 28 as of end-March to 52 by the end of the current fiscal. Plans have also been firmed up to augment facilities at the company’s design studio in Milan, Italy, according to Mr Amit Ladsaria, Director of Turtle Ltd.

Mr Ladsarai said Turtle World outlets are operational in cities across the country, including Kolkata, Chennai and Bangalore. Of the 24 new outlets that would be opened in 2008-09, eight would be in South Indian cities such as Chennai, Bangalore, Coimbatore, Kochi, Mysore and Thiruvananthapuram.

The Turtle menswear range includes shirts, trousers, casual wear and accessories such as ties and cufflinks. The company will soon expand its produce range to include suits and denims. Turtle products are available at more than 1,000 retail points in 380 cities and towns in India. The company also exports its products to West Asia and Fiji.

According to Mr Ladsaria, the company is augmenting facilities at its design studio located at Milan, Italy. The focus currently is on integrating the work in Milan with the design team here in India. A total of 15 people based in Milan and India are engaged in computer-aided design based on design trends and design forecasts.

By mid-2009, Turtle would have a separate division that would manufacture products for private labels in the domestic and international markets, Mr Ladsaria said.

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