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Thursday, May 15, 2008
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IPL proves to be dampener for film industry hopes
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Cricket break in between commercials
Rejuvenation is a vital part of branding. Brands have to constantly monitor themselves and stay away from an ad overkill. More

IPL’s credit roll starts with Shah Rukh Khan
New Delhi, May 14 Shah Rukh Khan’s time in the limelight as owner of Kolkata Knight Riders has grabbed the biggest share of print coverage during the Indian Premier League. That star factor would help the tournament, pitched as the ... More






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