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Business Daily from THE HINDU group of publications Thursday, March 5, 2009 ePaper | Mobile/PDA Version | Audio | Blogs |
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Update at 1700 hrs (IST)
Marketing Mahindra Renault launches ‘Logan Edge Connect’ CHANDIGARH: Mahindra Renault, the joint venture between Mahindra & Mahindra and French carmaker Renault on Thursday launched the new variant of 'Logan Edge Connect' here eyeing to increase the sales volume of its Logan variant by 15-20 per cent during th e next fiscal. “Logan Edge Connect is an extension of Logan Edge brand and its new features are developed on the basis on evolving customer needs,” Mahindra & Mahindra General Manager, Mr Gaurav Saxena said here. The four new models of Logan Edge Connect are available in the ex-showroom price range of Rs 5,45,928 and Rs 7,40,628, he informed. The car was unveiled by actor Kunal Kapoor, the brand ambassador for Logan. With the new model, Logan is now available in 13 variants. Fitted with high-end music system, the car would also have integrated hands free telephony system allowing the driver to conveniently operate mobile phone from anywhere within the car. “Hands free option was earlier available in high-end models but we have introduced this facility in the C-segment car for the convenience of customers,” he said. The car is also equipped with advanced Driver Information System (DIS), aimed at providing useful data such as fuel consumption, average speed and duration for which fuel is likely to last, he said. - PTI
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