![]() Financial Daily from THE HINDU group of publications Thursday, January 06, 2005 |
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MARKETING INSIGHT For consumer connect A news channel brands a plane, deodorant is dispersed through a movie theatre's AC ducts - advertisers are finding unconventional media a good and cheap way to cut through the clutter. More CHANNELS AND FRANCHISES
Adidas to overhaul distributionADIDAS India is in the process of revamping its distribution set-up. After creating an exclusive department to take care of distribution, the company is re-evaluating its distributors. The company's Managing Director, Mr Andreas Gellner, told ... More RETAILING
FDI in retailing Short-changing the kirana store?NEW PRODUCTS & SERVICES
LG unveils DTH-ready TV rangeLG Electronics is targeting a 40 per cent growth in turnover this calendar year to Rs 9,000 crore compared with Rs 6,500 crore in the last calendar year (2004). Much of the sales momentum in 2005, according to the company, is to be driven by ... More Brand Quest Comments & Letters to the Editor to: bleditor@thehindu.co.in Subscribe to: Business Line |
Pick a Winner Stock Market Contest
Top Stories In Focus BHEL Disinvestment The Yuan Revaluation Dabhol power regenerated Tracking the rains Sethusamudram Canal Project India Inc's overseas acquisition
In Depth Gender Justice Simple Economics Tax Talk
Looking back Dec. 26-Jan. 1 Amul extends milk outsourcing to hike sales Unconventional advertising media gather steam Competition intensifies in petroleum retail market When organised retail came into its own |
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