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Wednesday, April 13, 2005

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STRATEGY


Tata Indicom, Reliance Mobile tie up with filmmakers
MOVIES and mobiles jell well. The common factor is the youth, which constitutes the major market segment for telecom service providers and filmmakers, who are pairing up to promote themselves to this segment. Latest in this tie-up are ... More

CONSULTING


Lowe's strategy division to be brand marketing consultant
RESTRUCTURING its strategic planning services, Lowe India will now be offering brand marketing consultancy to its clients. Christening its strategic planning division as `The Strategy Division', the agency is appointing eight senior brand ... More

ADVERTISING


Will outsourcing of creative ad work become a reality?
CAN India become an outsourcing hub for the advertising industry? Will egonomics (new jargon for ego problems) prevent creative work from moving from one country to another? These are the issues being debated within the advertising world. In a ... More

PROMOTIONS & OFFERS


Indian cos going slow on promoting Valdecoxib
IT is not off the shelf officially, but most Indian drug companies are not promoting their generic versions of arthritis drug Valdecoxib. This comes close on the heels of Pfizer, the original patent holder of Valdecoxib, being asked by the US ... More

MARKET SHARES


ICICI Pru premium grows 77 per cent
ICICI Prudential has grown to acquire a market share of seven per cent by registering a growth of 77 per cent. The company has declared an annualised premium of Rs 1,256 crore for 2004-05 against Rs 707 crore in the previous fiscal. It had ... More

MARKETING RESEARCH


Organised retail penetration may be 10 pc by 2010: Fitch
INTERNATIONAL rating agency Fitch has found that due to increased consumer preference for organised retailing, its penetration is expected to be 8-10 per cent over the next five years. At present, organised retail penetration of just 3 per ... More

TRENDS


Radico's 8PM whisky sales hit 3-m cases mark
RADICO Khaitan Ltd (RKL), the second largest Indian made foreign liquor (IMFL) company, said that its flagship brand, 8PM Whisky, has touched three million cases in annual sales. Old Admiral brandy has crossed a million cases for the first time ... More

NEW PRODUCTS & SERVICES


Milou plans 20 more stores in next 2 years
THE Swiss apparel brand for children, `Milou', which recently opened a store in Chennai, plans to open 15-20 more stores in the next two or three years, according to Mr M.N.S. Nair, CEO, Milou. The investment would be about Rs 2-3 crore. He ... More

Wipro launches natural laxative
BANGALORE: Wipro has launched a natural laxative - Wipro Sanjeevani Sat Isabgol - consisting of psyllium husk in a food grade quality jar and sachet. According to a company release, the test launch of the laxative saw good ... More

Idea's instant validity service
HYDERABAD: Idea Cellular Ltd, the private cellular services provider, has announced that it would offer its prepaid customers instant conversion of talk-time to validity extension on request. Commenting on the new service, Mr Pradeep ... More

Canon launches digital cameras
Model Yana Gupta flanked by Mr Alan Grant (right), President & CEO, Canon India Pvt Ltd, and Mr Alok Bharadwaj, Vice-President at the launch of a new range of digital cameras in the Capital on Tuesday. ... More


Brand Quest


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Top Stories
Tata Steel plans capacity expansion at units in China


VAT confusion strikes coconut oil prices

Apollo Tyres hikes prices by 3-4 pc

Govt may allow 20 pc FDI in FM radio broadcasting

OBC recovers part of Global Trust NPAs

Indian cos going slow on promoting Valdecoxib

Corporation tax mop-up touches Rs 83,311 cr

Mobius spots 4 best of India cos

In Focus

BHEL Disinvestment
China's revaluation
Dabhol power regenerated
Tracking the rains
Sethusamudram Canal Project
India Inc's overseas acquisition
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In Depth

Gender Justice
Simple Economics
Tax Talk
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Looking back
Apr. 3-Apr. 9
Pharma MNCs likely to tighten hold on patents

Consumers' purse in for a squeeze

FDA hopes to put lid on `baby oils' issue soon

CDMA mobile subscriber base dips — Bharti overtakes Reliance as top operator

Which is the largest selling car? Read the fine print


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