The Hindu Business Line : Tuesday, October 11, 2005

HLL plans to enter liquid detergent market with Omo
HINDUSTAN Lever is planning to enter the premium end of the fabric-care market with its liquid detergent brand, Omo. According to market sources, HLL plans to bring in Omo, the detergent brand existing in Unilever's portfolio. In fact, the ... More

Air Deccan to hike fares 15 pc; Re 1, Rs 500 fares to remain
AIR Deccan has decided to increase its fares by 10 to 15 per cent later this week; but the popular Re 1 and Rs 500 fares will remain untouched. "We plan to increase our fares which are above Rs 3,000 by 10 to15 per cent," the airline's Managing ... More

ESPN-Star to telecast mixed martial arts game
WRESTLING matches seem to be gaining prominence with ESPN-Star Sports announcing the launch of Mixed Martial Arts (MMA) game - Pride FC for the Indian market. ESPN-Star Sports has signed an exclusive contract with Dream Stage Entertainment ... More

ADVERTISING

Dentsu India ties up with Pakistan's Evernew
ADVERTISING agency, Dentsu India, has entered into a partnership deal with Evernew Concepts, the fifth largest advertising agency in Pakistan. With this alliance, Dentsu would be able to access newer markets in the neighbourhood. The ... More

PROMOTIONS & OFFERS

SBI festive offer
STATE Bank of India has reduced interest rates on various loans as part of Dasara-Deepavali festive offer. Addressing presspersons here on Monday, Dr V. Eswaran, Assistant General Manager and Regional Manager of Mangalore office, said that ... More

Hind Paper offers incentives to dealers
TRAPPED by more-than-normal unsold stock at its mill-end, the state-owned Hindustan Paper Corporation has begun selling common varieties of writing and printing paper offering incentives to its dealers all over the country. The company's move ... More

Virus lures PC users with Brad Pitt
ANTI-VIRUS company Trend Micro reported on Monday that a malware called TROJ_NETLOG.C was using Hollywood star Brad Pitt as bait. According to a press release issued by the company, they were able to intercept a Trojan and have issued a ... More

Swiss TravelClub to be transferred to Miles & More
THE Swiss TravelClub, the frequent flyer programme of Swiss International Airlines, is to be transferred to Miles & More, Europe's leading frequent flyer programme, on April 1, 2006. According to a press release, the new arrangement will offer . More

CHANNELS AND FRANCHISES

Govt test markets 5 franchisee models for rural electrification
THE Government has zeroed in on five variants of the `franchisee model' for executing rural electrification projects. The models are being put to test currently in hamlets in Orissa, Assam, Karnataka, West Bengal and Nagaland. The Power ... More

BRANDS

Marico arm buys toilet soap brand in Bangladesh
MARICO Ltd has informed the BSE that Marico Bangladesh Ltd (MBL), the Bangladesh-based wholly owned subsidiary, has acquired the toilet soap brand "Aromatic" from Aromatic Cosmetics Ltd, another Bangladeshi personal care product company, for an ... More

PERFORMANCE

Customised home theatre systems push Onkyo sales
CUSTOMISED home theatre systems have been driving sales for Onkyo, makers of high-end hi-fi and home theatre systems, according to Mr M. A. Dhandapani, Managing Director, Onkyo Sight and Sound India Pvt Ltd. He said Onkyo India was growing at ... More

NEW PRODUCTS & SERVICES

Rasna launches health drink
RASNA'S new product, a fruit-juice based health drink called Juc Fit, will focus on health and affordability, according to Mr Aurobindo Mohanty, Vice-President - Marketing, Rasna. Speaking at the launch of the fruit juice, Mr Mohanty said that ... More

Jet Air launches Web check-in facility
JET Airways has launched a distinctive online facility for Web check-in here today. Jet Airways is the first Indian airline and fifth in Asia-Pacific to introduce this facility, said Mr Gaurang Sethi, Vice-President (Marketing), Jet ... More