Business Daily from THE HINDU group of publications
Monday, January 29, 2007
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Markets (Jan 25)
BSE Sensex14282.72 (+172.26)
S&P CNX Nifty4147.70(+57.80)
US Dollar (Buy/Sell)44.28 (-0.03)


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MARKETING

INSIGHT
The entropy of markets
Entropy is like a gravitational force. It pulls `things' down from a higher level to a lower level. And, natural entropy drives markets downwards in quality and special energy is needed by marketers to fight it. More

ADVERTISING
And now, retail media wars
Subhiksha takes on Big Bazaar with ad campaign More

RETAILING
Reliance Fresh stores in Guntur, Vijayawada
Seven retail outlets of Reliance Fresh were opened on Sunday — four in Vijayawada and three in Guntur. In Vijayawada the outlets are located at K.K Towers, Vinnakotavari street, in one town area here; Prakasam road in Suryaraopeta; ... More

Local stores undeterred by MNCs' entry into retail
Pin hopes on `personal touch' More

MARKETING RESEARCH
B2B market to touch Rs 3,800 cr
e-procurement to grow fastest More






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Top Stories
Can successful executives raise high performing children?

Artificial intelligence: Making rapid strides

B2B market to touch Rs 3,800 cr

Rabi oilseeds output seen 11.3 lakh tonnes lower

Lighter wagons for Rlys soon

Corus countdown: Up to 9 bids over 10 hours if...

Looking back
Jan. 21-Jan. 27
`Marketers need to counter entropy with special energy'

`Ads must bring out the core values of a brand'

Citizen clocks into machinery biz

HLL, Amul gun for top slot in ice cream business



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