The Hindu Business Line : Monday, March 05, 2007

STRATEGY
Amara Raja road show
Amara Raja Batteries has launched a road show-cum-awareness programme for Amaron automotive batteries as part of its campaign to build brand awareness and reach out to a larger audience in Kerala market. A branded mobile van ... More

Road show on `Visit Malaysia Year' launched
The Malaysian Tourism Department launched its road show in Kochi on Saturday to announce the beginning of `Visit Malaysia Year 2007' campaign in South India. Addressing a press meet here, the Malaysian Tourism Minister, Mr Datuk Seri Tengku ... More

BMW plans price cut on locally assembled cars
BMW India is about to follow Skoda's footsteps by reducing the prices of its locally assembled cars - including the 3-series and the 5-series - effective from April 1. The company will slash prices across the range due to the implications ... More

PROMOTIONS & OFFERS
Corporates catch World Cup fever
More

MARKET SHARES
Bru campaign boosts market share in South
There has been overwhelming response to the campaign - "Treasure of happiness" for Snap to Singapore contest - launched by Bru in the southern States, which has led to a significant rise in the market share , according to Mr Krishnan Sundaran, ... More

RETAILING
4 more Reliance Fresh stores
Reliance Retail Ltd added another set of four `Reliance Fresh' stores in Hyderabad, taking the tally to 25 in the city alone. The new stores are at Old Alwal, Hyderbnagar (Kukatpally), Vinay Nagar (Saidabad) and Saibaba Temple ... More

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Economic Survey 2006-2007

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