MARKETING
STRATEGY
SCWEC plans support for women entrepreneurs
Women entrepreneurs in small and tiny sectors and traditional crafts are to get an international marketing opportunity, with the SAARC Chamber Women Entrepreneurs Council (SCWEC) planning a marketing facility for the products and supporting women ...
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Concept stores to enrich mobile retailing experience
Companies breaking away from `box selling' approach
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Bru eyes markets beyond South
Hindustan Lever Ltd (HLL) has firmed up plans to grow the coffee market outside the four southern States. The company has embarked upon a "consumer activation" programme that is being rolled out in Kolkata, Delhi, Mumbai, Ahmedabad, Pune and ...
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INSIGHT
Retail revolution — Trading away the livelihood of millions?
India's progress cannot be measured by the footfalls in the malls. That may be stepping on the livelihood of more than 30 million small and medium traders. Instead of allowing large retail chains, the Government can try to make the lives of the margi nalised segment easy, says R. VAIDYANATHAN.
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ADVERTISING
More TAG monitors installed
TAG Media Network Inc has extended its in-store television network to Fabmall, Trinethra and Foodworld. According to a press release, TAG Media's network now reaches over 200 grocery stores, supermarkets, and hypermarkets ...
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PROMOTIONS & OFFERS
Unlimited storage
REDIFF LARGESSE: Mr Ajit Balakrishnan, Chairman & Founder, Rediff.com, at a press conference in Mumbai on Wednesday to announce the unlimited storage space on rediffmail. ...
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RETAILING
Reliance Retail to focus on big format stores
Scouting for land to open outlets in Chennai
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MARKETING RESEARCH
Tie-up for TV ratings panel in Pak
aMap and MediaLogic have entered into a strategic tie up to set up an Overnight Television Audience Ratings Panel in Pakistan. MediaLogic has been awarded the Television Audience Measurement contract by Pakistan Advertising ...
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BRANDS
Pampering the right customer
Fledgling media and research agencies help luxury brands reach their target customers.
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MARKETKING
Mess success
Making a mess might augur well for your brand!
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Tinplate Co to cash in on retail sector growth
Offer packaging solutions to brand owners
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NEW PRODUCTS & SERVICES
Terapia Ranbaxy gets Market Authorisations for 20 products
Ranbaxy Laboratories Ltd on Wednesday said its Romanian company Terapia Ranbaxy has received Market Authorisations (MAs) for 20 new products to be launched in the coming months. In June 2006, Ranbaxy had announced that Ranbaxy Netherlands BV ...
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Intvo unveils new mobile games
Interactive media company Intvo Inc has created three games based on the World Cup. CricCast, Cric Playalong and Sports Guru are the games made available in animated form for service providers such as Airtel and Idea Cellular and ...
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Continental Airlines to take off on Mumbai-New York route
Daily non-stop flights on 283-seater from October 31
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HP plans to launch laptops made in India
Hewlett-Packard India plans to launch a new family of desktops and laptops catering to different user groups while combining the features of entertainment and mobile lifestyles. HP, which has begun assembling its desktops in India, could soon ...
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Air Deccan flights to Bhubaneswar, Agartala from Chennai
Air Deccan today announced daily flights connecting Chennai to Bhubaneswar and Agartala (via Kolkata). Operations will commence on March 26, Mr Warwick Brady, Chief Operating Officer of the airline, told a press conference here on Wednesday. ...
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