The Hindu Business Line : Tuesday, March 27, 2007

SPORTS
ICC-approved travel agencies looking at ways to cut losses
"We might come up with EMI schemes as a last ditch attempt to kindle some interest in cricket lovers." More

Lenovo hardware for Olympics
Computer vendor Lenovo announced on Monday the completion of the second of three massive hardware deliveries for the Beijing 2008 Olympic Games. The firm has provided approximately 300 servers, 800 desktops, 800 monitors and 70 ... More

Nike to stay on pitch
Nike, the official apparel sponsor of the Indian cricket team, is putting up a brave front, despite India's early exit in the World Cup. Stoutly denying that India's failure to qualify to the Super 8 will affect Nike's brand image (Nike was ... More

`Advertisers cannot renegotiate World Cup deals'
Advertisers cannot renegotiate deals in the light of India's loss to Sri Lanka at the ICC World Cup 2007, a joint statement from Indian Broadcasting Federation and Advertising Agencies Association of India said. All contracts are bilateral and ... More

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