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STRATEGY
KFC to broadbase menu for growth
In its second coming, KFC India is not only ‘Indianising’ its products, but also plans to introduce a large number of items from its international menu to make its mark in the domestic quick service restaurant (QSR) ... More

Goldstone inks pact with Shemaroo
Hyderabad, July 20 Goldstone Technologies has tied up with Shemaroo, one of the biggest names in Indian home entertainment, to source Hindi and other Indian regional movie content. The agreement involves 500 Hindi movies spread over a period ... More

Future Group investing Rs 100 cr in gyms
Mumbai, July 20 The Future Group, headed by Mr Kishore Biyani, is to set up ‘children education centres’ in malls within the next two months. It is part of the company’s strategy to innovate and offer varied services to the ... More

Percept unveils new venture
Mumbai, July 20 Percept has announced the launch of Percept Knorigin, a new entity that will act as a tech media & service provider, to strengthen its portfolio of media and marketing offerings. The new venture will have an initial ... More

IPR
Appellate board dismisses Novartis objection
Appointment of S. Chandrasekaran as member More

Facility for e-filing of patent launched
New Delhi, July 20 The Government has launched a facility for e-filing of patent and trademark applications to speed up the process of securing exclusive rights over a product or trading symbol.“With the launch of e-filing ... More

EVENTS
Horlicks Wiz Kids contest
More

PROMOTIONS & OFFERS
Idea Cellular I-Day contest
Idea Cellular Ltd has announced an Independence Day contest for all its subscribers. All Idea customers will be able to take part in this contest, which will be in the form of a simple quiz. Customers have to dial 456015 to participate. The one ... More

RETAILING
Pantaloon Retail in pact with Axiom Telecom
New Delhi, July 20 Mr Kishore Biyani’s Future Group on Friday said that its flagship company, Pantaloon Retail (I) Ltd, has signed a 50:50 joint venture agreement with the UAE-based Axiom Telecom LLC. Axiom Telecom is an ... More

APOnline, Magna tie up
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BRANDS
‘Cos will have to build different brands’
Kolkata, July 19 Indian companies need to be proactive if they wish to position their brands on a global scale, according to Dr Erich Joachimsthaler, Chief Executive Officer of Vivaldi Partners and an international expert on brand management. ... More

ONLINE MARKETING
Online stores optimistic about Potter book sales
HUGE DEMAND More

Mothercare plans e-commerce model
Targeting Shoppers’ Stop loyalty card members More

NEW PRODUCTS & SERVICES
ICICI Prudential unveils new health insurance plan
Coimbatore, July 20 ICICI Prudential Life Insurance has claimed that it has captured 10 per cent of the total life insurance market in the country.In the first two months of the current fiscal, the company earned new business premium of ... More

Force10 Networks launches LAN switch
Bangalore, July 20 Force10 Networks, recent entrant into Indian market, has introduced C300 LAN switch for small and medium enterprises. The switch was made entirely at the firm’s Chennai development centre and it marks a ... More

Kodak launches spectacle lenses in India
Pune, July 20 The national launch for Kodak spectacle lenses has begun from Pune by Prime Lenses – an lenses export company. Addressing presspersons, Mr Vikram Gupta, Managing Director, Prime Lenses, said it would be offering to ... More

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