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STRATEGY
Airtel cuts local call rates to Re 1/m for pre-paid users
New Delhi, Jan. 2 Airtel on Wednesday announced that it has reduced its local outgoing call tariffs to a flat charge of Re. 1 per minute for its pre-paid subscribers. With effect from January 3, all Airtel pre-paid mobile customers whose ... More

HPCL, McDonalds tie up
Hindustan Petroleum Corporation Ltd (HPCL)and McDonalds have teamed up to open a drive-through restaurant at the Hinjewadi IT park, near here. The outlet, spread over an area of 2,400 sq ft, has a seating capacity of 116 people. Talking to ... More

Lite Bite in tie-up for quick service restaurant chain
New Delhi, Jan. 2 Lite Bite Foods Pvt Ltd, promoted by Mr Amit Burman, Vice-Chairman of FMCG major Dabur India Ltd, on Wednesday announced a strategic joint venture with the father-son team of Jiggs Kalra and Zorawar Kalra to establish a ... More

INFRASTRUCTURE
Stone laid for mega mall
More

HUMAN RESOURCES
Indian retailers, design firms scouting for talent from Europe
Bangalore, Jan. 2 Shortage of design talent in the country forces Indian retailers and design firms to look at talent from Europe. While the number of designers in India is woefully inadequate, the scene is the reverse in Europe – where ... More

ADVERTISING
Brands take to mobile advergaming
Games used to collect consumer info; seen as more interactive More

DIRECT MARKETING
In the pink of health
Nutraceuticals gain ground thanks to direct selling companies. More

PEOPLE
Starcom Worldwide appointment
Starcom MediaVest Group on Wednesday announced the appointment of Mr Sandeep Lakhina as the new leader for the West & South region of its lead mainstream agency — Starcom Worldwide. Mr Lakhina joined the media company last week and will ... More

TRENDS
Maruti, Hyundai, GM power ahead in sales
Two-wheelers continue to slump in December More

The young and the restless
What’s today’s youth like as consumers? Find out. More

NEW PRODUCTS & SERVICES
Kunal Organics launches textile sizing products
Plans Rs 300 cr investment in capacity expansion More

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