MARKETING
STRATEGY
Bancassurance comes of age for LIC
Andhra Bank tops in first premium income; 26 banks eye niche
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BRANDING
Tata Comm to invest $5 m in re-branding
Mumbai, Feb. 13 The integration of VSNL and Teleglobe brands into Tata Communications will cost the company around $4 to 5 million this fiscal for baseline communication over the next one year, said Mr Srinivasa Adepalli, Senior Vice-President ...
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PROMOTIONS & OFFERS
DLF bags title sponsorship rights of IPL Twenty20
Highest bidder at Rs 200 cr for a period of 5 years
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MS drive for ergonomic products
Microsoft Hardware has launched a revolutionary campaign ‘Microsoft Lao, Haath Bachao’ in Kochi to create awareness about the importance of using ergonomically designed products. As part of the campaign, Microsoft ...
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RETAILING
Jubilant to grow retail presence in southern cities
Bangalore, Feb. 13 Total Hypermarket and Mall, the retail venture of the Rs 5,000-crore Jubilant Group is looking at South Indian cities to expand its hypermarket footprint in the country. Mr Dinesh Malpani, CEO, Jubilant Group, told ...
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OUTLOOK
Next Retail plans tie-up with US co Bright Star Logistics
Deal would include sourcing services, back-end & tech support
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NEW PRODUCTS & SERVICES
Victorinox launches travel gear in India
New Delhi, Feb. 13 Victorinox India, the domestic arm of the multi-brand company, has introduced its travel gear in India to keep up with the buoyant travel segment in the country. The company is also mulling to expand its range into the ...
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