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STRATEGY
Reliance Digital plans more stores
With the share of organised retailing growing fast in the Rs 70,000-crore digital market in the country, Reliance Retail is planning to open 150 Digital stores in 70 cities in the next three years. The immediate roll-out could be in the States of ... More

Consumer durable majors find new ways to woo buyers
Focus on design, colour, enhanced efficiency More

Big sales force to back Maruti’s D’zire in the market
Plans to focus on tier II, III cities where general economic boom is catching up More

Galla Foods set to launch fruit beverages
To invest Rs 40 cr more in facilities at Chittoor More

CINEMA
Pyramid Saimira to invest Rs 40 cr
Chennai, April 7 Pyramid Saimira Production International Ltd, the production arm of the Pyramid Saimira Group, has announced that it will produce 52 films this year. Of this, the first ten will be Tamil films. The company will invest around ... More

BRANDING
‘Regional players should invest in branding’
Kochi, April 7 With the onslaught of competition from national and international companies, regional players should focus and invest more on branding, Mr Varghese Chandy, Senior General Manager, Malayala Manorama, said in the keynote address ... More

PROMOTIONS & OFFERS
Jet, Japan’s ANA tie up for frequent flier scheme
Mumbai, April 7 Jet Airways and Tokyo-based ANA plan to commence a code sharing and network-wide reciprocal frequent flier partnership effective May 21, subject to regulatory approval, said a statement from Jet.‘First of ... More

CHANNELS AND FRANCHISES
Indo Nissin launching own distribution network
Indo Nissin Foods Ltd (INFL), the makers of Top Ramen and Cup Noodles, is setting up its own distribution network with an initial investment of Rs 2 crore and hopes to increase its presence in the North and West, while consolidating business ... More

Principal PNB ties up with South Indian Bank
Mumbai, April 7 Principal PNB AMC has entered into a distribution tie up with South Indian Bank, where the latter will distribute mutual fund products of Principal PNB AMC.According to the agreement, South Indian Bank will offer the ... More

RETAILING
Essar Steel plans to expand retail network
New Delhi, April 7 To cater to the small-scale sector directly and make more quantities available to such entities, Essar Steel has decided to expand its retail steel network by more than threefold. The company plans to expand its network from ... More

Brand ‘newu’: Dabur Retail’s stores at RGIA
Hyderabad, April 7 Dabur India Ltd’s retail subsidiary, H&B Stores Ltd, has announced the launch of two of it ‘newu’ brand stores at the Rajiv Gandhi International Airport, Shamshabad.The beauty, health and ... More

Inner Space eyeing high-end ladies apparel biz
Hyderabad, April 7 Inner Space, a part of the Hyderabad-based Sanghi Group dealing in classic, contemporary and antique furniture, is now looking to foray into the retailing business for high-end ladies apparel. “The company in ... More

MARKETING RESEARCH
Celebrity endorsement has little influence on decisions to buy
Chennai, April 7 Though companies often scramble to have the most popular celebrities endorse their products, a study reveals that while a celebrity endorsement may enhance the brand recall of a product, it does not for the most part influence ... More

NEW PRODUCTS & SERVICES
GQ to be launched in India
The up-market men’s magazine GQ will launch an Indian edition this year through Conde Nast. GQ India will be the second Condé Nast title in the country, following the launch of Vogue, last September. “Indian Vogue rapidly ... More

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