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PERFORMANCE: Super luxury car makers surpass sales targets
New Delhi, Oct. 10 A burgeoning number of high net worth individuals are driving the super luxury car market in India with world’s top brands such as Bentley and Rolls Royce surpassing their annual sales targets ahead of ...

STRATEGY: Hindustan Sanitaryware plans acquisitions in Europe
In talks with cos focusing on high-end products. New Delhi, Oct. 10 Hindustan Sanitaryware and Industries Ltd (HSIL), the flagship company of the Somany Group, is looking for an acquisition in the range of Rs 130 crore to Rs 300 crore in Europe, ...

RETAILING: Bengal grants licence to Metro for opening store
The West Bengal Government on Friday granted the Agriculture Produce Marketing Committee (APMC) licence to the German wholesale major Metro Cash & Carry India. With this, the company’s first outlet in Kolkata is set to be ...

OUTLOOK: Pune gets a new wine restaurant today
Pune, Oct. 10 Connoisseurs of wine in the city have a new location — The Sommelier. It’s a multi-brand domestic wine restaurant which is opening its doors to Puneites ...

NEW PRODUCTS & SERVICES: Shagun Jewels to offer lightweight jewellery
Hyderabad, Oct. 10 Shagun Jewels, the retail outlet of Asian Star, has launched a range of lightweight ...

STRATEGY: Indian Terrain to expand
...

PROMOTIONS & OFFERS: Chandrika soap offer
...

NEW PRODUCTS & SERVICES: Splash opens store in Hyderabad
Splash, the high street fashion brand of Dubai-based Landmark group, has launched its first store in Hyderabad and plans to follow this up with a second one in Bangalore early next year. The 12,000 sq ft store located at Begumpet showcases ...

From Brand Line

PACKAGING: Looks can sell
Arriving at packaging that combines style and functionality is today’s marketers’ challenge.. Sleek. Nifty. Stylish. Spiffy. Practical too. In a day and age when looks rule as much as substance, packaging is having its moment in the ...

STRATEGY: A phone of many parts
Nokia pulls out all the stops to promote its latest phone, the N96, touted as the iPhone killer.. It’s touted as the iPhone killer. It’s feature-rich and the firsts it claims for itself are many: As much as 24GB memory space, a ...

BRANDING: Perceived risk and branding
How can marketers inspire confidence when they launch new products?. Emerging markets such as India are unique. Unorganised markets in several categories, low penetration of products and a huge mass of consumers in the lower social strata ...

BRANDS: Revisiting Prof Levitt
How valid today are the views expressed in Prof Theodore Levitt’s classic article, The Globalization of Markets?. Given what is everywhere the purpose of commerce, the global company will shape the vectors of technology and globalisation ...

INTERVIEW: Marketing magnified
Every marketing action targeted at a customer is linked to that customer’s profit contribution.. “With the advent of customer-level strategies, every marketing action targeted towards a customer is linked to that customer’s ...

NEW PRODUCTS & SERVICES: Tex-tiles
H & R Johnson has launched, Hilighter Textile, a collection of tiles for walls inspired by the traditional textile designs of Indian mythology and culture. The tiles come in two sizes and designs of Gher and ...

NEW PRODUCTS & SERVICES: More hues
Pergo has introduced 26 new colours adding to its existing sub- brands. The company has introduced three new colours in its Pergo Uniq range, the Original range will now be available in eight new colours, Sense will sport seven new ...

NEW PRODUCTS & SERVICES: Gift collection
Luxor has unveiled a gift collection, Luxor Expression Range, for this festive season. The range includes pens, key holders, multi-utility swiss knife, a notebook, chrome matt-finish calendar, cardholder, leather wallet with several pockets ...

NEW PRODUCTS & SERVICES: All that jazz
LG Electronics has launched Jazz , a high-definition LCD television, LG 80, model in India. This TV comes with auto sliding speakers, 500w sound, built-in 3.1-channel virtual surround sound and in-built woofers. The 32-inch model is ...

NEW PRODUCTS & SERVICES: Home MTVishtyle
MTV in partnership with Portico New York has launched a collection of trendy home furnishings. This collection of bed sheets and comforters is priced between Rs 999 and ...

BOOKS: Men, the elusive consumers bookmark
Men take a SWAT (Special Weapons and Tactics) approach to shopping, says Mark Tungate in Branded Male: Marketing to Men ( www.vivagroupindia.com). “Get in, do the job, and ...






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Markets (Oct 10)
Nifty (at close)3279.95(-233.70)
US Dollar (Buy/Sell)49.16/17
Brent crude (a bbl) Rs3,902
Gold (a gram) Rs1,284
Silver (a kg) Rs20,395

Brand Quest

Brand Quest

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In Focus
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Remembering Ramachander

More

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AMW lowers sales target by 9,000 units

Nightmare on D-Street

Super luxury car makers surpass sales targets

Rupee breaches 49-mark

UP growers seek Rs 160 a quintal for sugarcane

OECD data signal continued weakening of major economies

Infosys maintains hiring guidance for this fiscal

CRR cut may not impact lending rates: Bankers

Looking back
Sep. 28-Oct. 4
NCDEX to brand Gujarat cotton as Gold Circle

iLabs’ Rs 100 cr investment to fund UniverCell’s expansion

Nokia makes music downloads free

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