Business Daily from THE HINDU group of publications Tuesday, November 18, 2008 ePaper | Mobile/PDA Version | Audio | Blogs |
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MARKETING STRATEGY: Diageo plans to bottle Smirnoff vodka, Gordon gin in TN In talks with a couple of bottlers. Chennai, Nov. 17 Diageo India, the Indian arm of Diageo plc, that owns some of the world’s leading premium brands across spirits, wine and beer categories, is planning to bottle its Smirnoff vodka and ... NEW PRODUCTS & SERVICES: UniverCell opens store in Vijayawada Mobile retailer, UniverCell, has opened its second store in Vijayawada on Friday. “This will be the largest store in Andra Pradesh. The store is internationally designed and showcases the latest models and accessories,” Mr Satish ... RETAILING: Odyssey puts on hold expansion in new cities Steps up focus on existing base; explores newer formats & catchments. Bangalore, Nov. 17 Leisure stores chain, Odyssey India Ltd, is putting on hold its expansion plans in cities where it does not have a presence so ... BRANDS: Faucet brand Moen keen to ‘tap’ Indian market Bangalore, Nov. 17 American shower heads and faucet brand Moen will enter the Rs 1,200-crore sanitaryware and bathroom solutions market with its mid-to premium range of ... STRATEGY: Stallion Garments to launch new brands in Dec Coimbatore, Nov. 17 Tirupur-based Stallion Garments, which offers a range of products for men, ladies and children plans to introduce the ‘When’ brand for men and ‘Look At Me’ for ladies during the first week of ... EVENTS: Brand Finance forum to focus on leveraging intangible assets Chennai, Nov. 17 The inaugural forum of Brand Finance in India, the UK-headquartered brand valuation firm, will have as its theme ‘Wealth creation in the 21st century: Making brand and intangible ...
STRATEGY: Out of the whirl After being in the red for a few years, Whirlpool of India is gaining momentum with new launches and looking forward to good times ahead.. Tough times never last, but tough people do. Or shall we say tough brands do. For Shantanu Das Gupta, ... RURAL MARKETING: Nokia’s rural odyssey The cell phone maker kicks off mobile services for non-urban areas by launching Life Tools.. A thin sheet of fog hangs over the bright winter morning in Dankaur, Uttar Pradesh, a town with a population of 15,000 people. In this small, ... CUSTOMER RELATIONSHIP MANAGEMENT: An emperor in China Our columnist comes away wowed by the consumer service in China, though his delight is tempered by a few other concerns.. Till recently I had no direct exposure to China. Maybe my only exposure to China was to its cuisine and restaurants such as ... INSIGHT: Coffee, tennis and James Bond The branding phenomenon called James Bond is perhaps the only Hollywood name known across the length and breadth of the country.. James Bond’s A Quantum of Solace is here at last. As an ardent James Bond fan, I see him to be a very big ... BOOKS: Making the first impression First impressions are more heavily influenced by non-verbal cues than by verbal cues, says Carol Kinsey Goman in The Nonverbal Advantage: Secrets and Science of Body Language at Work ( ... Comments & Letters to the Editor to: bleditor@thehindu.co.in Subscribe to: Business Line |
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