Business Daily from THE HINDU group of publications Friday, March 06, 2009 ePaper | Mobile/PDA Version | Audio | Blogs |
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MARKETING PERFORMANCE: Xylo on a roll with M&M’s new customer focus Sales in January and February cross 4,000 units. Mumbai, March 5 The Mahindra Xylo has started off with a bang with combined sales in January and February crossing ... STRATEGY: Malaysia Tourism marketing initiative Malaysia targets at least six lakh tourists from India in 2009. According to Mr Zulkefli Sharif, Director – South Asia, West Asia and Africa Division, Malaysia Tourism Development Board, Malaysia, with over 5.5 lakh Indian tourists, ... EVENTS: ICC Women’s World Cup on ESPN Fans of women’s cricket can catch the ICC Women’s World Cup on ESPN. The broadcaster has lined up Wasim Akram, Alan Wilkins, Danny Morrison, and famous women cricketers, Debbie Hockeley, Melanie Jones and Belinda Clarke to cover ... NEW PRODUCTS & SERVICES: Nokia rolls out new handset Targeting the youth, Nokia has launched its ‘5130 XpressMusic’ handset. “With this launch, we are reaching out to a range of customers who want their mobile phone to be stylish and a quality music player at the same time,” ... BRANDS: Kohinoor Foods plans a big push for Basmati Begins test marketing frozen foods. Chennai, March 5 The Rs 650-crore Kohinoor Foods is preparing for “a big takeoff” in India. Mr Gurnam Arora, Joint Managing Director of the company, told Business Line that the company is shoring ... PROMOTIONS & OFFERS: XS Real offers free maintenance of apartments Chennai, March 5 XS Real Properties, which is promoting two residential complexes on the Old Mahabalipuram Road, proposes to bring in features that will make the apartments free of any maintenance cost, throughout ... RURAL MARKETING: Truly rural Chennai, March 5 Mobile operators and FMCG brand managers trying to increase rural coverage know full well that 36 per cent of the country’s six lakh villages together contain only seven per cent of the rural population. Another 24 ... NEW PRODUCTS & SERVICES: Residency unveils refurbished hotel Chennai, March 5 Residency Group of Hotels, promoted by the Chennai-based real estate group Appaswamy, has announced the relaunch of its newly furbished property, ‘The Residency’, at T. Nagar in ... CHANNELS AND FRANCHISES: ‘Franchising safe option for retailers’ To cope with the economic downturn, retailers are keen on tapping the franchising route to expand business and maintain ... IPR: Meet on intellectual property rights Hyderabad, March 5 The information technology and electronics cluster have greater scope for adoption of intellectual property rights (IPR) when compared to other sectors, observed Dr T. Raja Rao, Chairman and Managing Director of Vision ... PROMOTIONS & OFFERS: Stunning look ... ONLINE MARKETING: Ezeego1.com ties up with Globus & Cosmos Ezeego1.com, has integrated with Globus and Cosmos, a global leader in escorted travel, to deliver to the Indian customer its travel products online on a real time basis, according to a statement from the online ... STRATEGY: Artd’inox scaling reach to include OEMs, private labels New Delhi, March 5 Artd’inox, the lifestyle brand made in steel, is expanding its reach to include OEMs and private ... NEW PRODUCTS & SERVICES: Fashion bags launched ...
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Lotto launches tennis apparel
CINEMA: Freezing frames As funding dries up, movie launches and releases are deferred, and there is much introspection about needless spending and stars’ salaries.. The sweet dreams on celluloid may lose their gloss as financial turmoil hits the pause button on ... ADVERTISING: Its moment in the sun Atul Nath, MD, Candid Marketing, who will sit on a Cannes jury, says promotional marketing is getting its due.. At this year’s Cannes Lions a host of Indian advertising leaders will be on various juries. Atul Nath, Managing Director, ... RADIO/TV: Vision Radio 2009 ‘Radio will fulfil the need for micro marketing and focused communication.’. The last four years have been most meaningful for private FM in India, with the industry striding over the cusp of growth to truly become a national ... RURAL MARKETING: Robust rural The slowdown’s effect seems to be restricted to the urban areas, as an RMAI-MART study finds.. Marketers always like to keep a finger on the pulse of the rural markets. Obvious, one would say, given the fact that 57 per cent of sales of ... MARKETING RESEARCH: Robust rural The slowdown’s effect seems to be restricted to the urban areas, as an RMAI-MART study finds.. Marketers always like to keep a finger on the pulse of the rural markets. Obvious, one would say, given the fact that 57 per cent of sales of ... ARTS & CRAFTS: Much action in auction Art as an asset class continues to attract, say auctioneers.. The success of the Art, Book & Cinema (ABC) auction at the Rambagh Palace, Jaipur, by Osian’s Connoisseurs of Art is perhaps the perfect example that the global meltdown ... BOOKS: Indians not secretive about market data Corporate retailing chains face more issues than just the rush of competition from established Indian industry players entering the fray, observes Rupa K. Bose in India: Business Checklists ( ...
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