Business Daily from THE HINDU group of publications
Monday, March 09, 2009
ePaper | Mobile/PDA Version | Audio | Blogs
Business Daily from THE HINDU group of publications Monday, March 09, 2009 ePaper | Mobile/PDA Version | Audio | Blogs |
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MARKETING INSIGHT: Why Indian firms go wrong when hiring US sales teams Cross-cultural issues make hiring a tricky proposition. For Indian organisations aspiring to sell their products and services in the US, one of the most competitive markets in the world, the first big step is to hire seasoned sales professionals ... ONLINE MARKETING: Providing a platform: Now, an online portal for used cars Ahmedabad, March 8 It is said that when women become entrepreneurs, they do things differently and change the rules of the game. In one such attempt to provide a professional platform to the buyers and sellers of used and new ... TRENDS: Colourful job ... PROMOTIONS & OFFERS: More talk time on BSNL network The Bharat Sanchar Nigam Limited (BSNL) has allowed increased talk time for calls to places over 50 km away from 60 to 120 ...
CINEMA: Freezing frames As funding dries up, movie launches and releases are deferred, and there is much introspection about needless spending and stars’ salaries.. The sweet dreams on celluloid may lose their gloss as financial turmoil hits the pause button on ... ADVERTISING: Its moment in the sun Atul Nath, MD, Candid Marketing, who will sit on a Cannes jury, says promotional marketing is getting its due.. At this year’s Cannes Lions a host of Indian advertising leaders will be on various juries. Atul Nath, Managing Director, ... RADIO/TV: Vision Radio 2009 ‘Radio will fulfil the need for micro marketing and focused communication.’. The last four years have been most meaningful for private FM in India, with the industry striding over the cusp of growth to truly become a national ... RURAL MARKETING: Robust rural The slowdown’s effect seems to be restricted to the urban areas, as an RMAI-MART study finds.. Marketers always like to keep a finger on the pulse of the rural markets. Obvious, one would say, given the fact that 57 per cent of sales of ... MARKETING RESEARCH: Robust rural The slowdown’s effect seems to be restricted to the urban areas, as an RMAI-MART study finds.. Marketers always like to keep a finger on the pulse of the rural markets. Obvious, one would say, given the fact that 57 per cent of sales of ... ARTS & CRAFTS: Much action in auction Art as an asset class continues to attract, say auctioneers.. The success of the Art, Book & Cinema (ABC) auction at the Rambagh Palace, Jaipur, by Osian’s Connoisseurs of Art is perhaps the perfect example that the global meltdown ... BOOKS: Indians not secretive about market data Corporate retailing chains face more issues than just the rush of competition from established Indian industry players entering the fray, observes Rupa K. Bose in India: Business Checklists ( ...
BOOKS:
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