Business Daily from THE HINDU group of publications Wednesday, April 08, 2009 ePaper | Mobile/PDA Version | Audio | Blogs |
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MARKETING PERFORMANCE: Vehicle sales: On fast track mode Vehicle sales numbers for March reinforce the wave of optimism that followed sales numbers for the first two months of ... PROMOTIONS & OFFERS: TCS is Rajasthan Royals’ tech partner To provide technology that will help analyse player performance. Mumbai, April 7 Rajasthan Royals, the winner of the inaugural Indian Premier League (IPL) last year, announced that it has sewn sponsorship arrangements with companies such as ...
PROMOTIONS & OFFERS:
Kerala Voyages offers IPL holiday package
CUSTOMER RELATIONSHIP MANAGEMENT: For customer car seva Automobiles are a tough sell these days, but manufacturers are trying their best to think out-of-the-box, from organising golf tourneys to interactions with top management.. What is the Swift’s mileage? Can the Hyundai i20 beat the Swift? ... RETAILING: Spinning a trendy yarn The traditional South Indian silk saree gets a modern makeover as retailers push the boundaries.. When Nalli Next’s model sashayed down the ramp to pulsating music donning the creations of top fashion designers like Rohit Bal and Tarun ... M-COMMERCE: Gateway to the future As the mobile phone takes on many roles, marketers make the most of it.. Anything from texting to TV, navigation to networking, mobile phones are doing so many jobs that they’re emerging as an all-in-one device. Over 300 million ... RURAL MARKETING: In need of an overhaul Marketing needs to realign itself to the changing face of rural India.. “One per cent of rural India is more than a million ... INTERVIEW: ‘Political parties can’t ignore voter base online’ Electioneering in the age of the Internet. The Congress party is singing ‘Jai Ho’ all over the Internet. And it’s not just the Congress which has taken a fancy to the online world. Several other political parties, including the ... BOOKS: The 'gelling' power Selling, you may know, but how about trying ‘gelling’? Pronounced like ‘jelling’ this is about ideas of two or more people coming together to form a single vibrant entity, explains Elaina Zuker in The ...
BOOKS:
Why fret about fragmentation?
BOOKS:
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