Business Daily from THE HINDU group of publications
Saturday, July 11, 2009
ePaper | Mobile/PDA Version | Audio | Blogs
Business Daily from THE HINDU group of publications Saturday, July 11, 2009 ePaper | Mobile/PDA Version | Audio | Blogs |
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MARKETING NEW PRODUCTS & SERVICES: Soon farmers can control irrigation with a cell phone TATA INDICOM’S ‘NANO GANESH’. Ahmedabad, July 10 Tata Teleservices Ltd today inaugurated a pilot project at Sojitra in Anand district of Gujarat that allows farmers to operate their irrigation pumps from remote locations ... CHANNELS AND FRANCHISES: NAFED plans retail expansion National Agricultural Cooperative Marketing Federation of India Ltd (NAFED) has planned a retail expansion by appointing franchisees to run outlets called NAFED Bazaar for sale of consumer products, Mr K. V. Thomas, Minister of State ... STRATEGY: Genesis Colors to dress up mid-price segment Bangalore, July 10 Apparel company Genesis Colors, which deals with designer labels and luxury brands, is now eyeing the ... BRANDING: Tanishq to go for re-branding following excise duty waiver New Delhi, July 10 Tanishq, which had exited the branding elements on its products and packaging, will now re-instate its branding activities following the excise duty waiver in the ... NEW PRODUCTS & SERVICES: The Intruder ... RETAILING: Bosch's premium retail concept ...
BUDGET: A marketer’s guide to the Budget The impact the Budget will have on the marketplace: More money to spend, greater rural consumer demand and purchasing power…. Like a hitch-hiker’s guide to the galaxy, a marketer’s guide to the Union Budget can move in many ... RURAL MARKETING: For a rural boost Rural markets hold the key.. On his extensive travels across rural India as founder of MART, a rural marketing and research consultancy, Pradeep Kashyap has seen several instances of the kind of micro level development prescribed by policy ... BUDGET: The Budget as a brand The media frenzy, the big heads talking, the horde of TV cameras make the otherwise staid document one big brand tamasha.. The Union Budget 2009-10 laid out on the floor of the House on the 6th of July, 2009 by Finance Minister Pranab Mukherjee ... BRANDING: Manipal goes to school Having established a name for itself in the field of higher education, the Manipal Group now trains its guns on school education.. It’s the perfect combination of education and experience. The Manipal Education and Medical Group (MEMG) ... INTERVIEW: ‘Retail needs industry status’ Davinder Kohli, who created the value apparel brand Koutons, on the brand’s philosophy, value propositions and why the retail sector needs to be recognised as an industry.. When Davinder Pal Singh Kohli says that value retailers are on a ... RETAILING: Delivering better value Supermarkets should aim to become the neighbourhood contact point, touching every facet of their customers’ lives.. More value for your money’ is the oft-repeated cliché of most marketers. This favourite line is used or rather ... BOOKS: Move from CRM to CEM bookmark Life is ultimately an amalgamation of daily experiences, writes Shaz Smilansky in Experiential Marketing: A practical guide to interactive brand experiences ( NEW PRODUCTS & SERVICES: More to chose from Moser Baer has expanded its LCD television range by introducing eight new models which are supposed to offer an enhanced home entertainment experience with superior image clarity and high dynamic ...
NEW PRODUCTS & SERVICES:
Lighter, healthier
NEW PRODUCTS & SERVICES:
Just for 'Yu'
NEW PRODUCTS & SERVICES:
Gently does it
NEW PRODUCTS & SERVICES:
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