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Thursday, August 27, 2009
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NEW PRODUCTS & SERVICES: Galla forays into fruit drinks
Two products launched in South, to expand later. Chennai, Aug 26 Galla Foods Ltd, part of the Rs 2,000-crore Amara Raja group, has entered the Rs 1,500-crore fruit drink market by launching Galla Fruit Drink in two flavours – Classical ...

PROMOTIONS & OFFERS: Birla Sun Life ropes in 4 cricketers
Birla Sun Life Insurance, part of the Rs 4,763-crore Aditya Birla Financial Services Group, has signed up four Indian cricketers for its ‘Wealth with Protection Solutions’ category campaign. The cricketers include Yuvraj Singh, ...

NEW PRODUCTS & SERVICES: Budweiser enters North Indian market
New Delhi, Aug 26 Global beer behemoth Anheuser-Busch InBev is expanding its footprint in India with the company earmarking $10 million (Rs 50 crore approx) to brew, market and distribute its brands in ...

RETAILING: Domino’s plans express counters
Bangalore, Aug 26 Pizza chain Domino’s is planning to launch express counters and facilitate online ordering services in the ...

MARKET SHARES: Escorts to focus on eastern market
...

NEW PRODUCTS & SERVICES: MetLife India offers monthly income plan
New Delhi, Aug. 26 MetLife India Insurance Company Ltd (MetLife) today announced its foray into monthly income plan segment through the launch of a new product ‘Met Monthly ...

STRATEGY: Walt Disney India working on new marketing initiatives
Hyderabad, Aug. 26 The Walt Disney Company (India) is in the process of finalising new marketing initiatives in India, with the thrust on localisation, interactivity and region-specific ...

NEW PRODUCTS & SERVICES: Platts launches oil price benchmarks for Indian products
New Delhi, Aug. 26 Platts, a global energy and metals information provider and a division of The McGraw-Hill Companies, has introduced a series of oil price benchmarks for the Indian oil ...

NEW PRODUCTS & SERVICES: Programme on marketing communications launched
Mumbai, Aug. 26 Starcom MediaVest Group and K.J. Somaiya Institute of Management Studies and Research have come together to launch a 90-week course in Integrated Marketing ...

RETAILING: Kurlon opens showroom
A new showroom, exclusively for Kurlon furniture and mattresses, has opened at Vyttila. An array of items including mattresses and furniture manufactured at its factory in Bangalore will be available in the showroom. Mr K.J.Abraham, Zonal ...

From Brand Line

HOTELS: Counting on its chickens
Yum! Restaurants India, which is ramping up KFC expansion and launching Taco Bell, is bullish about its prospects in the country.. The restaurant is chilly, but the kitchen is warm and toasty. What looks like artery-clogging amounts of oil is ...

ADVERTISING: Why Indians love advertising
Information and entertainment hold the key. Eighty-six per cent of Indian consumers say that advertising provides good and useful information. In sharp contrast, only 50 per cent of ...

BRANDS: Born in the USA
There is a resurgent pride in, and need for, products made in the US, where most merchandise is most often made in other countries.. A couple of weeks ago I bought a set of pencils at Staples, a local stationery store. While standing in the ...

CHANNELS AND FRANCHISES: Heady scent of success
Though his flower business is in full bloom today, this businessman is in no hurry to rest on his laurels.. He believes in saying it with flowers — personally as well as professionally. Vikaas Gutgutia’s Rs 100-crore Ferns N Petals ...

RETAILING: A collective enterprise
To get the best deal from organised retail and protect their interests, farmers should negotiate as a united front.. I represent a new farmer’s body. How do we get together to represent ourselves to ...

PROMOTIONS & OFFERS: Building on cricket
Karnataka comes up with its own KPL tournament, and realtors have bagged most of the teams.. Bijapur Bulls vs Bangalore Urban. Davangere Diamonds take on Belgaum Panthers. Stumped? Well, for the uninitiated, these are teams from ...

NEW PRODUCTS & SERVICES: Shelf life
Jhaveri Flexo India has launched Klin Wrap cling film. It is useful for wrapping a variety of cooked food, fruits, vegetables, dairy products, sweets, meat and seafood. The airtight film claims to keep food fresh for longer durations, ...

NEW PRODUCTS & SERVICES: Savour flavour
Dalmia Continental Pvt Ltd. (DCPL) has launched Leonardo Gold, a deluxe, premium extra virgin olive oil. A 100 per cent Italian oil, it is supposed to have the perfect aroma and flavour. It is suited for use in salads, dips and condiments. ...

NEW PRODUCTS & SERVICES: Chocomania
Godrej Hershey has launched Hershey’s Chocolate Syrup in India. It is now being manufactured in India. It can be used on ice-creams, brownies, cakes, pastries, biscuits, fruits, fruit salad, mocktails, sweets such as ...

NEW PRODUCTS & SERVICES: Protein pack
CavinKare has launched Nyle Strengthening Shampoo. It is enriched with almond and soya extracts, considered to be rich sources of protein. The shampoo is available in four different pack sizes, starting from a 30 ml trial pack, priced at Rs ...

NEW PRODUCTS & SERVICES: In a trice
Ching’s Secret has launched new instant noodles. They are available in three Chinese flavours – Schezwan, Manchurian and Hot Garlic. A single pack of 75 gm costs Rs 15. The family pack of 300 gm costs ...

BOOKS: Sustaining an admirable reputation bookmark
The foremost attribute of companies that sustain an admirable reputation is that they have processes that enable a long-term, continuously improving approach, say Michael Brown and Paul Turner in The Admirable Company ( ...

BOOKS: Responsible choices
Journalism matters because it informs discussion in the public sphere, says Tony Harcup in Journalism: Principles & Practice, second edition ( www.sagepublications.com). This ...

BOOKS: Characteristics of persuasiveness
To be persuasive, a case must exhibit three key characteristics: be understandable, attractive, and convincing, says Patrick Forsyth in The Gentle Art of Getting Your Own Way ( ...






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Markets (Aug 26)
Nifty (at close)4,680.85(+21.50)
US Dollar (Buy/Sell)48.90/91
Brent crude (a bbl) Rs3,449
Gold (a gram) Rs1,400
Silver (a kg) Rs24,610

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