Business Daily from THE HINDU group of publications
Thursday, September 17, 2009
ePaper | Mobile/PDA Version | Audio | Blogs
Business Daily from THE HINDU group of publications Thursday, September 17, 2009 ePaper | Mobile/PDA Version | Audio | Blogs |
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MARKETING NEW PRODUCTS & SERVICES: BSNL offers cheap PC, broadband for rural areas New Delhi, Sept. 16 Bharat Sanchar Nigam Ltd has partnered HCL Infosystems to bundle a desk-top personal computer with a broadband connection for Rs 399 a month targeted at the rural ... BRANDS: Reliance Retail scouting for non-food FMCG brands Value formats brought under common supply chain, buyer interface. Reliance Retail is scouting for brands in the non-food FMCG space to build a portfolio that will complement its private label ... NEW PRODUCTS & SERVICES: Nissan to source parts for $40 m from India by 2012 Mumbai, Sept. 16 Japanese automaker Nissan will source components worth $20 million in 2010 from India for its plants in Thailand, China and Japan. This will double to $40 million ... STRATEGY: Ghee whiz, says Hatsun Agro GOD-GIVEN GIFT!. Chennai, Sept. 16 Mr R.G. Chandramogan, Chairman and Managing Director, Hatsun Agro Product Ltd, recalls a conversation with a Rajasthan-based businessman where he referred to his high consumption of ghee and the impact ... MARKET SHARES: Moser Baer has 11% of USB flash drive market New Delhi, Sept. 16 Moser Baer India, manufacturer of optical storage media such as CDs and DVDs, claims it has captured 11 per cent of the USB flash drive market in its first four months of ... NEW PRODUCTS & SERVICES: PepsiCo to launch lifestyle merchandise New Delhi, Sept. 16 Boosted by the success of its licensing programme globally, beverage major PepsiCo will shortly roll out its range of merchandise in ...
STRATEGY: Making a comeback Zee’s star is on the ascendant again as it revamps programming and cuts costs.. It was towards the end of June this year that Zee TV finally managed to break the stranglehold of Star and Colors to regain a dominant position in the general ... BRANDS: Does one have to force India to cheer? Sports personalities are powerful brands who can engage viewers across geographical boundaries.. Force India recently drove to a maiden Indian success in Formula One, set up by an Italian driver, a German car and a ... NEW PRODUCTS & SERVICES: Getting under the skin The launch of Uveda and Neutrogena are testimony to the potential of the skincare market.. Women are already spoilt for choice when it comes to buying skincare products. Multinationals such as Hindustan Unilever and L’Oreal, along with ... ADVERTISING: A campaign for mobility The TVS Scooty Institute has earned Mudra Max many awards in the event/media category.. S. Venkatraman, the managing partner of Vijayabharathi Enterprises, a TVS Motor dealership in Tirupathi, is a very happy man. In the past three years, the ... RETAILING: Delivering a memorable customer experience The faith and trust a customer places in a retailer is a function of his shopping experience.. (This is the next in the series on Indian retail by the author. Refer to earlier articles in Brandline dated August 6, 2009 and June ... BRANDS: With plans just Fab Fabindia the brand stands for much more than ethnic chic; it represents a sustainable retail model. Read on to find out more about its future plans.. At a time when brands are looking to bring more products and lines under their own labels, ... BOOKS: Raise ideas with passion Enthusiasm doesn’t necessarily call for a loud rah-rah or a project cheerleader, but one can definitely capture the importance of the effort by one’s emotional commitment, says Mike Thompson in The ...
BOOKS:
The ‘sound’ connection
BOOKS:
Communicate more effectively
NEW PRODUCTS & SERVICES:
Scrub clean
NEW PRODUCTS & SERVICES:
Hair fare
NEW PRODUCTS & SERVICES:
Unfuzzy logic
NEW PRODUCTS & SERVICES:
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