Business Daily from THE HINDU group of publications
Thursday, October 15, 2009
ePaper | Mobile/PDA Version | Audio | Blogs
Business Daily from THE HINDU group of publications Thursday, October 15, 2009 ePaper | Mobile/PDA Version | Audio | Blogs |
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MARKETING NEW PRODUCTS & SERVICES: Tata Motors launches Manza at Rs 5 lakh To replace base version of Indigo. Mumbai, Oct. 14 Tata Motors launched its new generation sedan, Indigo Manza, here on ... STRATEGY: New GSM operators steal the thunder Established players see decline in subscriber additions in Sept. The tariff war unleashed by newer players of mobile services is starting to take its toll on the incumbent ... BRANDS: Raymond withdraws Notting Hill from metros To restrict mass brand to smaller towns. The Rs 1,200-crore Raymond Ltd is pulling out its mass brand Notting Hill from the metros and urban areas and restricting it to the smaller towns and ... SHOPPING: Inorbit plans 3 more malls, to invest over Rs 600 cr Announces launch of Rs 300-cr mall in Cyberabad. Hyderabad, Oct.14 Inorbit Malls (India), part of the diversified K. Raheja Corporation, has outlined an investment of over Rs 600 crore to set up three more malls in India by the end of ... OUTLOOK: TVS Motor hopes to sell 20,000 autorickshaws this year Bangalore, Oct. 14 TVS Motor, which recently launched its 200-cc four-stroke autorickshaw, expects to sell 20,000 three-wheelers by the end of the year and plans to ramp up exports to some Asian, African and Latin ... NEW PRODUCTS & SERVICES: Kohinoor launches ready-to-eat India dishes New Delhi, Oct. 14 Basmati rice brand Kohinoor announced on Wednesday its entry into the ready-to-eat foods market with the launch of its range of India ... ADVERTISING: Religare appoints O&M as creative partner Mumbai, Oct. 14 Religare Enterprises Ltd (REL), the diversified financial services group, has appointed Ogilvy & Mather as its communication and brand partner. The size of the account is estimated at Rs ... DIRECT MARKETING: Amway upgrades Vizag office ... NEW PRODUCTS & SERVICES: Coolpad phones launched in TN ... STRATEGY: Special counters for Diwali ... NEW PRODUCTS & SERVICES: JK Lifestore in expansion mode ... EVENTS: Exhibition of crafts, textiles ...
BRANDS: Licence to bill Brands of every hue are capitalising on the potential of licensing.. Popular comic character Chacha Chaudhary and Sabu have been vanquishing enemies with brains and brawn for years. Harbhajan Singh ‘Bhajji’ threw a googly to his ... ADVERTISING: A strategy of monopoly Marketers have taken to reserving chunks of advertising time on channels exclusively for their brands, blocking out competition.. Last month when Hindustan Unilever Ltd (HUL) decided to monopolise airtime across the Star and Zee network for a ... STRATEGY: Minding their business! With its focus on comfort minus the frills, this segment of hotels appeal to a cross-section of guests.. The arrival of the Novotel brand has brought the business hotel segment in the country into renewed ... BRANDS: Air India grounded, Brand Bapu flies high Scene & Unseen returns with thoughts on two iconic brands.. The services sector has blossomed into one of the most important advertising sectors in our economy. Telecom, financial services, hospitality and travel are just a few categories ... BOOKS: A dead change in your office… A lounge that is meant for leaders and managers is the venue for an evening meeting. All the suspects are to be gathered there at 7 pm, and the murderer is to be announced! Hey, where are we? In one of the concluding chapters of ...
BOOKS:
How Apple bites into the market
BOOKS:
Innovation through five phases
NEW PRODUCTS & SERVICES:
Do not eat!
NEW PRODUCTS & SERVICES:
Daily bread
NEW PRODUCTS & SERVICES:
Jiffy spiffy
NEW PRODUCTS & SERVICES:
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